A place for information on subject matter expertise and guidance on four dynamic industries that are changing the way business is conducted.
Two numbers, set side by side, tell the real story of AI in Irish loyalty. The first is growth. Research and Markets forecasts the Irish loyalty market nearly doubling by 2030, from just under $200 million today to $355 million. That kind of trajectory does not happen in a category that consumers ha..
This week, we’re revisiting a standout episode from the Let’s Talk Loyalty’s back catalogue, first released in 2020. Pavel Los, Former Global Loyalty Manager at Shell, shares how one of the world’s largest brands built award-winning loyalty programmes across multiple markets—covering custo..