A place for information on subject matter expertise and guidance on four dynamic industries that are changing the way business is conducted.
Loyalty Expert Brings 25 Years of Experience to Drive Strategic Growth and Strengthen Valuedynamx’s US Presence BOSTON, MA, Jan. 21 2025 — Valuedynamx, a Collinson Company and leading global provider of curated, data-driven purchase rewards, is pleased to announce that MB Bell&nb..
Executive Interview with Yuping Liu-Thompkins, Professor Marketing and Director of Loyalty Science Lab, Old Dominion University A new study from the Loyalty Science Lab at Old Dominion University sheds light on the growing influence of social and political values on brand loyalty. The research, wh..