The 31st gathering of industry-leading retailers was an immense success The 31st Annual Customer Relationship Management Conference (CRMC) took place from June 4 to 6 in Chicago. The event was well attended by over 700 persons and the presenting brands represented the business landscape from “A-Z” including Bealls, Big 5, Bombas, Carter’s, Gap, Great Clips, Hilton, Liverpool, Lowe’s, […]
The Loyalty Newswire from The Wise Marketer From the Editor This week’s theme is disruption and disintermediation. Google’s new Gemini AI Shopping assistant is stirring concern about brand disintermediation in the shopping journey, and we have the first of a three-part series from Steve Bocska dissecting the concerns and potential solutions for brand and loyalty […]
At a media event in New York City this week, DoorDash announced a $175 million acquisition of retail search platform Symbiosys and launched new AI-powered ad tools for restaurant merchants creating campaigns on the platform. The company also detailed new capabilities for brands advertising on the network, including the ability to reach consumers actively searching […]
More than half (55%) of consumers are tired of hearing about AI, according to Twilio’s 2025 State of Customer Engagement Report. And while they do want the technology to improve their brand experiences, what they want is more high touch than high tech. Cloud communications company Twilio surveyed 7,640 consumers from 18 countries, including the […]
Hi there and welcome to Funded, where we spotlight the early-stage bets on the future of tech. Today, we look at Maze, a London-based AI-native security platform that is building AI agents to investigate, triage, and resolve the small number of cloud vulnerabilities most likely to cause a breach. The co announced a $25 million […]
The Fever is using Agentforce, Data Cloud, and Marketing Cloud to deliver more personalized experiences, helping to increase attendance, loyalty, and overall satisfaction with its fans SAN FRANCISCO, CALIFORNIA–(BUSINESS WIRE)–Salesforce (NYSE: CRM), the world’s #1 AI CRM, today announced that the Indiana Fever and its parent organization Pacers Sports & Entertainment (PS&E) are deploying Agentforce, Salesforce’s […]
AI assistants are taking control of the customer journey—and if brands don’t act fast, they’ll lose the right to be chosen. Editor’s Note This thought-provoking article about the impact of AI Shopping on how people make purchase decisions and form loyalty to the brands they patronize goes way beyond the provocative headline. As you read […]
In a media ecosystem defined by velocity, variability and vast amounts of noise, one thing has become increasingly clear: Attention is the new currency. Not impressions. Not clicks. Attention. Once upon a time, viewability reigned as the gold standard for campaign effectiveness. If an ad was seen, it counted. But today’s marketers are realizing that […]
The stablecoin revolution isn’t coming, it’s already here. And if you’re in banking or fintech, you should be paying attention. Right now. Just last month, we witnessed what can only be described as a watershed moment for stablecoins. Stripe announced stablecoin financial accounts in 101 countries, Visa and Mastercard rolled out products allowing consumers to […]
This episode is available in audio format on our Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. Today’s episode features Raffael Fappiano Neto, the Product Manager for Loyalty at Azul Airlines. Founded in 2008, Azul Airlines is now the largest airline in Brazil in terms of number of flights and cities served, and in 2020, they won the […]