Maria Börjesson brings her extensive experience in leadership, technology, and people development to Netigate, setting the stage for continued growth and innovation. STOCKHOLM, Sweden (October 31st, 2024) — Netigate, a leading provider of customer and employee feedback solutions, has appointed Maria Börjesson as its new Chief Executive Officer. With over 25 years of experience in the insurance, […]
DEERFIELD BEACH, FL, UNITED STATES, October 31, 2024 / EINPresswire.com/ — The Loyalty Academy™ (LA), the education platform of the Wise Marketer Group (WMG), announced today that last week its Certified Loyalty Marketing Professional™ (CLMP™) community surpassed a milestone of 1,000 individuals as in-person certification workshops took place in both London, UK and Dubai, UAE. […]
Built on advanced language models, AirOps enables marketers to deploy AI at scale, driving unprecedented organic growth SAN FRANCISCO — AirOps, a company that helps marketers build and scale AI growth workflows, today announced it has raised $15.5 million in Series A funding. The round was led by Unusual VC, with participation from Wing VC, […]
This partnership strengthens advertising integrity across the ad ecosystem, fostering a more secure and trustworthy supply chain NEW YORK, NY – GeoEdge, a global leader in ad security and quality, has been selected by Yahoo DSP to enhance the security and integrity of its advertising ecosystem. This collaboration reinforces Yahoo’s commitment to providing a safer, […]
Key stats WithU reports a 297% increase in new app sign ups as the result of its collaboration with McDonald’s MONOPOLY UK 95% of McDonald’s customers who redeemed a WithU code during the promotion signed up for a WithU account 83% of WithU workouts completed by new members driven by the promotion are beginner level […]
Why Your CAC Doesn’t Matter You’ve heard it said, “It’s not the size of the dog in the fight, it’s the size of the fight in the dog”. That quote is first attributed to Mark Twain, though it has been invoked by many others General Dwight D. Eisenhower to retired Ohio State football coach Woody […]
This episode is also available in audio format on our Let’s Talk Loyalty podcast. Today we’re featuring a leader from a group that includes five leading omnichannel grocery brands in the United States. Ahold Delhaize USA is a division of global food retailer Ahold Delhaize and includes Food Lion, Giant Food, The GIANT Company, Hannaford and Stop & […]
CLEARWATER, Fla., Oct. 31, 2024 /PRNewswire/ — PostcardMania, the $104.6 million marketing technology firm with 385 staff, increased third quarter (Q3) gross revenues significantly over the same quarter last year, improving 18.6%, a sign that more business owners and marketers are opting for direct mail marketing. Currently, PostcardMania is on track to break $120 million in annual revenue, which would set […]
Editor’s Note: Phil Rubin is Founder, Grey Space Matters and a well-recognized and respected voice in the loyalty marketing industry. He pioneered discussions of stakeholder capitalism and first wrote about loyalty and media in early 2017, when Axios launched. That piece is relevant today, both for Axios’ success and for the latest issues at The […]
This week on Wiser Loyalty, Bill Hanifin and Aaron Dauphinee reveal real-world success stories of brands using customer data analytics. Learn how leading companies create stronger customer relationships and deliver personalized experiences that drive business growth.