It has been a busy last few days for the CFPB and their fintech work. For the third consecutive day this week our lead story concerns actions taken by the CFPB. This time it is around BNPL. The CFPB is proposing new rules that would essentially lump BNPL in with credit cards when it comes to consumer […]
This episode is available in audio format on the Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. Today brings another exciting opportunity to discuss airline loyalty and share the story of the launch of Kris+ from Singapore Airline’s Kris Flyer program, specifically in the Australian market. Australia is the largest market for Singapore Airlines outside of its home base, […]
International Loyalty Awards winners announced for 2024 in the wonderful city of Dubai where tradition meets tomorrow, so fitting for the innovative line up on Finalist who joined us on Wednesday 24th April to find out who was crowed the ultimate winners. The loyalty community filled the ballroom at the One & Only Zaa’beel in […]
Summary report on Loyalty Connect Dubai 2024 and the International Loyalty Awards Two big events took place recently, one new and one tenured, but in a new location. Loyalty Connect Dubai 2024 was held 23-24 April 2024 in the World Trade Centre Dubai. And, for the first time, the esteemed International Loyalty Awards gala was […]
The Journey from Advocacy to Fandom: Elevating Customers to ‘Fans of Brands’ In an era where traditional marketing strategies evolve to meet the dynamic interplay between brands and consumers, the journey from mere customer advocacy to profound fandom highlights a crucial dimension of brand loyalty. “Fans of brands” not only advocate for their preferred brands […]
Legal Sea Foods Nets 60% Increase in Total Loyalty Membership with Paytronix Powered LTO Promotion resulted in 366% increase in average daily registrations during campaign period compared to 15 days prior Promotion for one-year anniversary of Legal Net Rewards increased traffic and drove spend Newton, MA, 14, 2024 – Paytronix, the leader in guest engagement for restaurants […]
Patent Award Adds to Growing IP Portfolio and Reinforces Commitment to Innovation Chicago, IL, CRMC Show – Loyalty Juggernaut, Inc. (LJI), the Loyalty Industry’s first cloud-native technology platform for Loyalty Programs, Loyalty Ecosystems, and Digital Marketing, today announced at the Customer Relationship Management Conference (CRMC) that the United States Patent and Trademark Office has awarded […]
Executive Interview: Andy Hermo, iSeatz Membership organizations occupy a unique space in the American consumer landscape. They are distinctive entities characterized by members with specific interests and motivations. So, what makes members different from general consumers? What is value to them? We spoke with Andy Hermo, Chief Operating Officer at loyalty technology company iSeatz, who […]
The iconic health and fitness company kick-starts summer with BODi and P90X special offers for qualified investors in a new loyalty program EL SEGUNDO, Calif.–(BUSINESS WIRE)–The Beachbody Company, Inc. (NYSE: BODI) (“BODi” or the “Company”), a leading subscription health and fitness company, today announced a first-in-its-category loyalty program for its retail investors in partnership with TiiCKER, […]
Boston and Toronto – May 20, 2024 – Exchange Solutions, a leading provider of personalized loyalty solutions, proudly announces the launch of groundbreaking Generative AI features integrated into its loyalty platform. This innovative advancement, now available for use within the SaaS console, marks a significant milestone in enhancing marketer efficiency and effectiveness in loyalty program […]