The funding will help grow the company’s visual generative AI platform. This platform enables developers to build and scale risk-free visual generative AI products without infringing on privacy or copyright.
[New York, NY – March 13, 2025] – Bria, the enterprise visual gen AI platform built on 100% licensed data, announced today that it has closed $40 million in Series B funding, bringing total capital raised to $65 million. Led by Red Dot Capital, with participation from Maor Investment, Entree Capital, GFT Ventures, Intel Capital, In-Venture, and additional support from J-Venture, Z-Venture Capital, Atinum Investment, and the leading global marketing agency, Publicis Groupe, the investment will be used to scale the company’s visual generative AI platform, enabling enterprises to leverage the innovative technology risk-free to develop on-brand content. Bria will also use the funds to widen the application of its patented attribution engine beyond images to music, video, and text generation.
Purpose-built to meet enterprise needs, Bria’s Visual Generative AI platform allows for creating predictable, controllable, consistent, on-brand content that matches the company’s visual language. The comprehensive platform supports consistent content creation, e-commerce products and identity preservation, and easily controllable content editing and fine-tuning. All Bria Generative AI models are trained exclusively on licensed data, allowing enterprises to carve out the risks and barriers to Gen AI adoption and capitalize on infinite content creation. Bria developed a patented attribution engine that bridges the generative output and training dataset, so data owners are programmatically compensated according to their overall influence on each generated output. Bria has over 30 data partners and is growing, including Getty Images, Envato, Alamy, Freepix, Depositphoto, and more. This Spotify-inspired commercial model ensures no copyright or privacy infringement and upholds transparency in line with evolving AI regulations, including the EU AI Act.
“As the market seeks more mature solutions with clear ROI of Gen AI, Bria’s API and source code developer options outmatch Adobe Creative Suite across a growing range of capabilities, including editing, tailored/branded generation, and product shot merchandising. This allows our customers to reinvent visual content generation with infinite permutations of workflows and recipes tailored to each enterprise,” said Dr. Yair Adato, Bria Founder and CEO. “Built with accountability in mind, our risk-free platform enables organizations to integrate Visual Generative AI inside their product and solution. This funding will allow us to broaden our attribution offering to all types of content, including music, video, and text, ushering in a truly sustainable creative economy.”
The new funding will expand Bria’s technical capabilities in three key areas: replicating the platform for music and video, supporting global demand for Bria, and creating a new marketplace to generate premium content for commercial use with a full license and IP protection.
Bria’s Generative AI platform offers developers complete flexibility, from visual foundation models, source code & weights, availability on HuggingFace via image generation, editing, e-commerce product-shot, and a fine-tuning API, to low-code/no-code components to ensure predictable, consistent, on-brand visual asset creation that is entirely safe to use. Developing AI pipelines with Bria allows users to build wherever and whenever necessary to achieve their business goals. Developer teams use Bria in AWS SageMaker, Azure AI Foundry and AI Marketplaces, ComfyUI, Fal.AI, and more. As well as creative platform access through plug-ins to Photoshop and Figma. Each builder owns the content machines, IP, and data wherever they build.
“The potential of generative AI in the enterprise space—where efficiency and creativity drive ROI—is immense,” said Danielle Ardon Baratz of Red Dot Capital. “Bria is redefining how enterprises create and personalize visual content at scale with its enterprise-grade platform, designed for control, predictability, and modularity. Bria is setting a new standard in AI-driven content generation. We are excited to support their journey as they refine their cutting-edge capabilities across platforms, environments, and content modularities, bringing the power of generative AI to more organizations.
This round comes nearly one year after Bria received its Series A funding in March 2024. Since then, Bria has solidified its position as a Responsible leader in AI-generated visual content through strategic alliances with technology giants, including Nvidia, Microsoft, and AWS. It was named an AWS Design Partner of the Year. Bria has also forged partnerships with global brands across high-growth sectors, such as media, gaming and entertainment, retail and CPG, marketing agencies, and creative tools.
About Bria
Bria’s visual generative AI platform enables developers, product teams, and enterprises to build commercial-ready content. Our foundation models, trained on 100% licensed data from 30+ partners, ensure legal compliance with proper attribution to data owners and artists.
Bria provides technical teams full access to source code and weights, production-grade APIs/SDKs, and the flexibility to incorporate these AI building blocks into their preferred builder environments. Bria’s pre-built pipelines offer the fastest path to market-ready visual AI implementation. At the same time, advanced teams leverage our ControlNets, LoRAs, and LCMs for pixel-perfect precision and maximum control over visual outputs. We offer complete IP/privacy indemnity and EU AI Act-compliant architecture with flexible commercial terms that leverage existing cloud commitments.
Leading advertising, gaming, media, and retail enterprises rely on Bria to deliver precise, on-brand visual content at scale. Looking ahead, Bria is pioneering the future of premium content generation—where visual AI, data ownership, and artistic contribution coexist to create sustainable value. For technical documentation, visit Bria.ai.
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