Campaign Serves to Stem Misinformation on Climate Change Through Creative Ad Formats Reaching Millions of People; is Supported by Founding AdTech Partners InMobi, Pinterest, Verve Group, Index Exchange, Amobee, Media.net, SeenThis, SmartNews, Media.Monks, Smartly.io REDWOOD CITY, Calif. & LOS ANGELES — AdTechCares––a 501 (c)(3) organization co-founded in 2020 by Amobee and more than 50 partners […]
The network unifies the fragmented retail media landscape and brings massive scale, robust measurement, convenience of execution and data transparency. SALT LAKE CITY — Quotient (NYSE: QUOT), a leading digital media and promotions technology company, today announced the launch of its Retail Ad Network that aggregates individual retail media networks to enable advertisers to target, manage, execute […]
VENTURA, Calif. — Global advertising technology leader The Trade Desk (Nasdaq: TTD) announced the appointment of Trish Frohman as Senior Vice President of Business Development for North America. She will lead all business development activities for the company’s largest region including new client acquisition and expansion. Frohman will report to Tim Sims, Chief Revenue Officer. […]
The company joins Ad Net Zero to further its commitment to a sustainable future Index Exchange Inc. (Index), one of the world’s largest independent ad exchanges, today announced it has partnered with Ad Net Zero, an organization driving collective industry action to reduce the carbon impact of developing, producing, and running advertising to real net zero. By […]
NEW YORK — The iHeartPodcast Network announced today an industry-first Influencer Summit where some of the most successful podcast creators will open the mic and teach marketers the art of podcast advertising on Wednesday, April 26, 2023, at the iHeartMedia executive offices in New York City. The hands-on educational event will feature diverse podcast authorities […]
Enables Integration of the Campaign Performance Platform with Google’s Machine Learning Technologies to Provide Greater Value to Clients Through Combined Technologies and Expertise SAN ANTONIO — AiAdvertising, Inc. (OTC: AIAD), a next-generation AdTech company focused on harnessing the power of artificial intelligence (AI) and machine learning (ML) for today’s marketing leaders, announced today that it has […]
Multifaceted first-to-market relationship includes exclusive in-store availability of new Roku-branded TVs, enhanced advertising sales relationship, and in-person SXSW activation SAN JOSE, Calif. — Roku, (Nasdaq: ROKU) the #1 TV streaming platform in the U.S., Canada, and Mexico*, and Best Buy (NYSE: BBY), the leading consumer tech retailer in the U.S., announced a first-to-market relationship across their advertising and retail […]
GUANGZHOU, China — Nativex, a leading global digital marketing agency, has won the grand honor of Best Partnership for the third consecutive year at the Ocean Engine 2022 China Inbound Award. The award recognizes Nativex’s contribution to building a bridge for enterprises and customers entering China, the world’s largest mobile market. “We are thrilled to […]
Pioneering Automated Platform Supports All Iterations of SKAN Globally, Including New 4.0 Version SAN FRANCISCO — InMobi, a leading provider of mobile marketing and monetization technologies, announced its new industry-first, proprietary programmatic bidder to better drive iOS app performance for growth marketers without relying on user-level identifiers. Complementing InMobi’s traditional demand-side platform (DSP), the pioneering […]
Brand partners with content and influencer marketing agency YAAP, to drive development in these regions SANTA MONICA, Calif. — Tagger Media, the global technology leader powering influencer marketing and social intelligence, announced its expansion into the Middle East and India through an exclusive partnership with YAAP, a specialized content and influencer marketing agency with offices throughout […]