The Hague, Netherlands: Beatgrid, the single-source cross-media Adtech platform, today announces its new brand identity alongside an expansion of its offering with three new products to get the jump on the industry’s cookieless future. Beatgrid has re-engineered its technology to meet the new and upcoming audience measurement challenges head-on, building new tools to meet the […]
LiveIntent and Xandr’s relationship is expanding from an SSP partner to collaboration across data and identity NEW YORK — Xandr and LiveIntent have announced that the companies are extending their relationship by bringing new data and identity offerings to market. LiveIntent is launching over 15 exclusive data segments built with LiveIntent’s licensed data and its proprietary machine learning […]
Founder and Current CEO Neal Schore Becomes Managing Advisor NEW YORK — Triton Digital®, the global technology and services leader to the digital audio and podcast industry, today announced the elevation of John Rosso, Triton Digital’s President of Market Development, to President and Chief Executive Officer, effective immediately. Neal Schore, the company’s founder and former […]
Paris, France – Andrea Media launches new Intelligent digital advertising formats to increase publisher advertising revenue. Since 2007, Andrea Media has been working in the digital advertising market. Our philosophy is to offer our international publishers the best and most profitable advertising formats in the pure respect of the navigation of their Internet users. We […]
CONWAY, Ark. — Acxiom®, the customer intelligence company whose data-driven solutions create business growth by enabling better customer experiences, announced that Acxiom Real Identity™ is now integrated with Sitecore’s CDP (customer data platform). “This partnership with Sitecore will be crucial in helping our customers operate in this new environment, where leading brands will compete based […]
McKenna brings rich digital leadership experience from Razorfish, Huge, and Hero Digital to Postclick team and clients Founder Tyson Quick assumes role of chief growth officer Postclick technology combines machine learning with human insights, significantly improving advertising conversion rates SAN FRANCISCO — Postclick, the world’s first Advertising Conversion Cloud™, today announced the appointment of Mark […]
Stats Performs’ comprehensive sports data will power ads within Teads’ global platform NEW YORK — Teads, the global media platform, announces a new partnership with Stats Perform, the world’s leading sports data provider. Through this new integration, advertisers and their agencies will be able to harness live sports data and connect it to marketing campaigns in […]
Chief Financial Officer Brian Cohen and General Counsel John Milton Bring a Wealth of Experience Scaling Global Technology Companies DANVERS, Mass. — DemandScience, a global B2B data company that partners with customers to upgrade their sales pipelines, today announced it has named two new members to its senior executive team. Chief Financial Officer Brian Cohen […]
PALO ALTO, Calif. – Instreamatic, providing an end-to-end Voice Marketing Platform for managing, measuring and monetizing conversations between brand and consumer, today launched Speaky. The new many-to-one communication solution enables customers to instantly and easily speak their minds to brands or content producers by leaving brief audio messages at any physical or digital brand touchpoint. […]
TEL AVIV, Israel — ironSource (NYSE: IS), a leading business platform for the App Economy, today announced the launch of their app marketing software, ironSource Luna, allowing app marketers to execute and control the app marketing cycle from one place for the first time. With two core products – Luna Control and Luna Create – […]