Peach, a market leader in video advertising workflow and delivery, has hired Emily Young as UKI Sales Director. Young joins Peach with 15 years’ experience in Digital Media Sales with opportunities spanning Press, Broadcast, Pureplay Digital, Influencer Marketing and most recently Shoppable Tech with a vast portfolio of experience that includes Channel 5, Yahoo, Takumi […]
A striking 80% of European users prefer CTV, with connected TV generating a significant increase in ad attention and engagement compared to YouTube and linear TV, a ground-breaking new study has found. The research from ShowHeroes Group, a leading global provider of video solutions for advertisers and publishers, used state-of-the-art Tobii eye tracking glasses, along […]
The VlogBox Get-Together webinar will be held on 31 May, at 12 PM EDT and will focus on strategies designed to make targeting more effective, as well as a deep drive into geo-communities. Anna McMichael, VlogBox’s strategic partnerships director, together with experts from IRIS.TV, and Wantent, will discuss strategies that can be used for effective viewer […]
Firework Closes $150M SoftBank Vision Fund 2-Led Series B to Continue to Build the Future of Commerce Livestreaming commerce leader receives major leg-up in bid to redefine customer experience and engagement for Web 3.0 SAN MATEO, Calif. — Firework, the leading livestreaming commerce and digital transformation platform, has secured $150 million in Series B financing, […]
New chief executive brings Tesla and Microsoft experience to the world’s highest-ranked translation management solution to propel Memsource into next era of growth New York, New York — Memsource, the industry’s highest-ranked translation management solution, has appointed Georg Ell as Chief Executive Officer and added new members to its leadership team. Ell brings over 15 […]
– Instant Retail Delivery Service Launches New Retail Media Platform for CPG Partners JOKR, a leading instant delivery app, today announced the global launch of JOKR Media, a new retail media platform to increase the sales of CPG products by offering a wide variety of marketing placements. JOKR’s offline ad placements come together to provide […]
The Hague, Netherlands: Beatgrid, the single-source cross-media Adtech platform, today announces its new brand identity alongside an expansion of its offering with three new products to get the jump on the industry’s cookieless future. Beatgrid has re-engineered its technology to meet the new and upcoming audience measurement challenges head-on, building new tools to meet the […]
LiveIntent and Xandr’s relationship is expanding from an SSP partner to collaboration across data and identity NEW YORK — Xandr and LiveIntent have announced that the companies are extending their relationship by bringing new data and identity offerings to market. LiveIntent is launching over 15 exclusive data segments built with LiveIntent’s licensed data and its proprietary machine learning […]
Founder and Current CEO Neal Schore Becomes Managing Advisor NEW YORK — Triton Digital®, the global technology and services leader to the digital audio and podcast industry, today announced the elevation of John Rosso, Triton Digital’s President of Market Development, to President and Chief Executive Officer, effective immediately. Neal Schore, the company’s founder and former […]
Paris, France – Andrea Media launches new Intelligent digital advertising formats to increase publisher advertising revenue. Since 2007, Andrea Media has been working in the digital advertising market. Our philosophy is to offer our international publishers the best and most profitable advertising formats in the pure respect of the navigation of their Internet users. We […]