Perion Announces Transformational ‘Perion One’ Strategy, Unifying All of Its Technologies and Brands
Strengthening Leadership Team and Optimizing the Company Structure to Better Capture Growth Opportunities NEW YORK & TEL AVIV, Israel — Perion Network Ltd. (NASDAQ & TASE: PERI), a leader in advanced technology solving for the complexities of modern advertising, announced today the launch of its “Perion One” strategy. This strategy will unify the Company’s brands and technologies into one […]
Premieres exclusively on Roku’s Sports Zone, the week of Feb. 3 Links to promos here and here NEW YORK — ADWEEK, the leading resource of news, research, and insights for the advertising, marketing, and media community, is partnering with Roku, America’s #1 TV streaming platform*, for “Best of Big Game Commercials,” a one-stop shop for fans who want […]
Footage from Samsara AI Dash Cams provides a unique view into the real-world experiences of the professional drivers who keep our world running SAN FRANCISCO — Samsara Inc. (“Samsara”) (NYSE: IOT), the pioneer of the Connected Operations® Cloud, today revealed its first Super Bowl commercial, which will air during the Big Game on February 9. The 30-second spot captures […]
Ad Meter invites participants to rate Super Bowl LIX commercials NEW YORK, NY — USA TODAY, part of Gannett Co., Inc. (NYSE: GCI), officially launched the 37th annual Ad Meter competition, the industry’s leading opinion tool for gauging public sentiment about Super Bowl commercials. Since launching in 1989, USA TODAY Ad Meter’s popularity and relevance remains highly influential across […]
RIDGEFIELD PARK, N.J. & LUBBOCK, Texas — Samsung has partnered with Cielo, a leader in AI-powered franchise solutions, to transform retail advertising and franchise operations. This collaboration combines Samsung’s VXT display technology and Cielo’s AI-driven platform, introducing game-changing tools for digital marketing and operational efficiency. “We’re thrilled to bring our SmartSigns™ vision to life with Samsung” As […]
New technologies provide ways to enhance connectivity, entertainment while containing costs, ISG Provider Lens™ report says STAMFORD, Conn. — North American enterprises in the telecom, media and entertainment (TME) industry are adopting a wide range of emerging technologies to fuel innovation and improve customer experience, according to a new research report published today by Information […]
NEW YORK — DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced that it will report fourth quarter and full year 2024 financial results after the market close on Thursday, February 27, 2025. Management will host a conference call and webcast to discuss DV’s financial results, recent […]
Company Intends to Cure the Deficiency and Regain Compliance with NYSE Notice Has No Immediate Impact on the Listing or Trading of System1’s Class A Common Stock LOS ANGELES — System1, Inc. (NYSE: SST) (“System1” or the “Company”), an omnichannel customer acquisition marketing platform, announced today that it was notified by the New York Stock […]
NEW YORK — Particular Audience, the global leader in AI-powered retail media technology, has been named in Forrester Research’s 2025 NRF Innovators Report. This analysis spotlights 50 companies at the forefront of retail innovation which are exhibiting at NRF 2025: Retail’s Big Show. These Innovators are game-changers, transforming the industry by revolutionizing supply chains, enhancing […]
The deal cements MobileAction’s position as the leading Apple Search Ads campaign management platform for app developers and marketers. SAN FRANCISCO — MobileAction announced that it has expanded its commitment to the Apple Search Ads ecosystem. Skai (formerly Kenshoo) has entrusted MobileAction with the opportunity to integrate its Apple Search Ads business into MobileAction’s offering. This […]