Charles Ehredt, CEO Currency Alliance, shares his latest thoughts on this hot topic Artificial Intelligence is on the minds of marketers – strike that – all business people as we build momentum in 2023. There is unsatiated intellectual curiosity on this topic as all of us try to understand the impact it will have on […]
TCN creates solutions that serve this important population Editor’s Note: We know this is not October, but this is important! Each October is designated as Blindness Awareness Month. With 285 million people worldwide who are visually impaired, and 39 million of those completely blind, brands need to do everything in their power to be inclusive […]
Valpak Committed to Serving U.S. Consumers, Businesses and Brands Who Want to Thrive Even in Tough Economic Times ST. PETERSBURG, FLA. (January 31, 2023) – Valpak, the leader in American household data, direct marketing and omnichannel media solutions, today announced one thousand lucky consumers will find a $10 cash prize in their Valpak Blue Envelope in […]
A survey of the state of coalition and partner-driven customer loyalty programs by Wojciech Kempny, Consulting Director Africa, GCC, APAC Comarch Coalition loyalty could be one of the most powerful models to drive customer loyalty. We say “could be” because the coalition model is powerful on paper but difficult to execute successfully over an extended […]
In this week’s Newswire you can enjoy a curated list of the latest customer loyalty, technology, payments, and other relevant marketing news. We include a spectrum of topics, all with the intention of keeping you informed and enabling you to star in your next big meeting. The Loyalty Newswire makes it simple for busy professionals […]
Adjudicated Payments? This may not be a term familiar to marketers but it’s one that you should become familiar with as it greatly impacts customer experience. The Wise Marketer had the opportunity to connect with Bobby Tinsley, co-founder, and president of SKUx to understand more about a new product launch and an important addition to […]
SugarCRM announced powerful new self-serve capabilities that enable digital engagement across the customer journey, providing a “digital pane of glass” for service, sales, and marketing that is crucial for B2B companies. Sugar research of 1,600 businesses worldwide showed a very “churn concerning” trend with – customers are leaving at extraordinary rates; with an average customer turnover […]
This interview of “Let’s Talk Loyalty” features a marketing thought leader based here in the UAE, sharing her perspectives on driving customer loyalty. Maria Gedeon is a retail, destinations, and entertainment executive, with 20 years of experience building global brands here in the Middle East and North Africa. Maria is also a Board Member of the […]
By: Jenn McMillen Consumer buying patterns in 2022 can help retailers predict how much their shoppers might spend in 2023 but keeping their loyalty will take certain key practices. As retailers seek to profit in 2023, they should consider these seven practices to generate greater customer lifetime value. Let’s start 2023 with a retail homework […]
Key Ingredients for Powerful Partnerships: Bob Jewell Shares his Recipe for Members to Dig into your Program In this episode from CRMC 2022, Bob shares 5 very clear criterion for partnerships to succeed. This continues to be a hot topic for many loyalty programs as they look to combine benefits through partnerships to create unique […]