
This episode is available in audio format on our Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. As 2025 kicks off, Paula Thomas and Pooja Venugopal today look back at some of the highlights for the show in 2024 and announce some exciting changes for 2025.

A curated compilation of the most popular webinars from The Wise Marketer The expanded playoff system devised by the NCAA for college football has produced a series of runaway games to date. We hope the next round is more competitive. The NFL/Netflix partnership that produced two pro football games on Christmas Day delivered the same […]

What we learned about retail marketing from a Rich Roll podcast One of the strategic practices we heartily recommend to inspire new thinking and spark business growth is to interact with people and content outside of your core area of business. Getting out of your zone of familiarity (your comfort zone) can lead to transformational […]

Highlighting the best executive interviews of the year from Loyalty Marketing The Wise Marketer is the crossroads of the Global Loyalty Marketing industry. During 2024, we connected with many of the leading voices in Customer Loyalty and were fortunate to be able to dive deep into the stories of each executive. In the process we […]

This short audio update explains our plans for the holidays this year and when we’ll be back with new episodes for you. Happy Christmas from all at Let’s Talk Loyalty.

Loyalty Program Enrollment, Subscription and Paid Loyalty, Artificial Intelligence and Hyper-Personalization We covered a myriad of topics in customer and digital marketing during 2024. These three rose to the top of the list, and we share a synopsis of each with links to the key content you need to refresh your views on shaping customer […]

This week’s Customer Loyalty and Digital Marketing News From the Editor This is a big holiday week and we wish you all the most peaceful and rewarding holiday time with family and friends. Most everyone in our circles “work just a bit too hard,” so we hope you will take some time away from the […]

Executive Interview with Roger Williams Head of Loyalty, COE Marigold Roger Williams is Head of Loyalty at Marigold’s Center of Excellence. Roger’s industry experience is rooted in the launch of Air Jamaica’s 7th Heaven frequent flyer program, and he has progressed over the years to become a near one-stop shop for travel loyalty wisdom. This […]

This episode is available in audio format on our Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. Today’s interview features the SAS Group, the Swedish airline holding company originally formed in 1946 after the merger of the three Scandinavian flag carriers serving Sweden, Denmark and Norway. It is now Scandinavia’s leading airline, offering the most departures to, […]

Our review of the Modular Loyalty eBook from Exchange Solutions The competition for people’s time, energy, and attention is intensifying, not only as result of the proliferation of loyalty programs across all forms of business but also due to the tendencies of Gen Z and other cohorts close in age to willingly switch brands quickly […]