Roberts Joins Upside to Boost Loyalty at Corner Market and Grocery Depot

In-store card purchases outstripped digital sales, indicating a post-Covid confidence to shop in-person and gift a physical dining experience WASHINGTON, D.C., (December 17, 2024) –– Today, Upside announced a partnership with Roberts Company Inc., a grocery chain operating Corner Market and Grocery Depot locations in the Jackson/Hattiesburg area. This collaboration builds on Upside’s ongoing efforts to support Associated Wholesale Grocers, Inc. (AWG) […]

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The State of Play in Restaurant Loyalty

Executive Interview with Emily Rugaber, VP of Marketing, Thanx Emily Rugaber, VP of Marketing at Thanx is an expert in digital transformation, loyalty, and data-driven restaurant marketing. She wrote the definitive guide on Restaurant Digital Maturity and authors the Loyalty Disrupt newsletter. I met Emily through a PR outreach, and our quick introductory call opened […]

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#628: The Wiser Loyalty Series – 2024 Review and Exciting News for 2025

After an amazing first year of “The Wiser Loyalty Series”, Founder and CEO of Let’s Talk Loyalty and Loyalty TV, Paula Thomas, today hosts an episode with the brains behind the series. Today’s epsiode explains how the partnership between Let’s Talk Loyalty and The Wise Marketer group is evolving even further. Paula’s guests are Bill Hanifin and Aaron Dauphinee,, CEO and […]

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The Loyalty NewswireDecember 16, 2024

This week’s Customer Loyalty and Digital Marketing News From the Editor For most of us, this is the last solid week of work before the holiday season takes precedence of our time and attention. This is a great time to shift your focus from the daily grind to learning and planning. May we suggest you […]

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Paytronix Data Finds Restaurants Gift Card Sales Peaked Early on Thanksgiving Weekend

In-store card purchases outstripped digital sales, indicating a post-Covid confidence to shop in-person and gift a physical dining experience. NEWTON, Mass., Dec. 16, 2024 (GLOBE NEWSWIRE) — Restaurant gift card sales peaked earlier in the 2024 Thanksgiving weekend with shoppers purchasing 13.2 percent more in dollars per card on Black Friday and 17.7 percent more […]

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Identifying the Underlying Causes of Events and Behaviors

Five Ways Causal AI Can Grow Your Business in 2025 There’s no doubt about it, 2025 is set to be a banner year for AI. Emerging AI technologies such as causal AI are about to revolutionize traditional approaches and enable businesses to make informed, accurate decision-making derived by experimentations and insights across virtually every industry. […]

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Women in Loyalty™ continues with Denise Holt

Denise Holt, SVP Strategy, Experience & Research with Phaedon Women-in-Loyalty™ celebrates female executives who are influential in digital customer marketing and who have made lifetime contributions to the art and science of customer loyalty throughout their careers. Each of these conversations highlights unique perspectives on loyalty marketing from our guests as they share how customer […]

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The new battleground for commercial card providers: Rewards and flexibility, Ascenda report reveals

Fintech disruption and evolving rewards reshape business spending landscape NEW YORK, Dec. 10, 2024 /PRNewswire/ — Ascenda, the global leader in loyalty as a service, today released its 2024 State of Loyalty: Commercial Cards report. The report unveils key trends and opportunities in the fast-growing spend management market, particularly for small and midsize businesses. The study highlights a […]

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#627 – Loyalty As an Inspiring and Energising Lever for Digital Transformation in MOL Group

This episode is available in audio format on our Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. Today we’re back with our friends in the MOL Group, an integrated, international oil and gas company, headquartered in Budapest, Hungary. MOL Group is active in over 30 countries, with a workforce of 26,000 people, and a market capitalisation in […]

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Bringing Personalized Loyalty Strategies to Life: From Promise to Reality

Earlier this year, Forrester published a report, Use Personalization To Activate Loyalty Program Value, outlining the best practices for developing personalized loyalty strategies that deliver customer and business value. The report identifies four key components of the customer value exchange that can be activated through personalization alongside four “depths” of tactics to bring personalized loyalty […]

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