Why Going App-less Could Leave Customers Cold Most loyalty and marketing analysts take the easy road. They wait until a program has either soared to success or crashed in failure before offering their analysis, comfortably playing Monday morning quarterback in the safety of 20/20 hindsight. But that’s not my style. I’m going to go out […]
Retail technology solutions provider adds new enterprise brands while maintaining 98.6% client retention Atlanta – February 19, 2025 – Sparkfly, an award-winning retail technology solutions company, today announced significant growth and performance achievements for 2024. The company posted a 30 percent revenue increase year-over-year, while maintaining an exceptional 98.6 percent client retention rate and a 99.4 […]
How Agile Technology Drives Modern Retail Success Retail has rapidly evolved and quickly accelerated and it’s clear the latest trends are something brands need to keep up with. By ways of technological advancements, shorter consumer attention spans, and shoppers’ need for even faster instant gratification, these quick transformations continue to reshape the way businesses operate […]
This episode is in Spanish and is available in audio format on our Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. En el episodio de hoy está con nosotros Cristian Ortiz, CEO de LATAM Pass, uno de los programas de viajero frecuente más grande de Latinoamérica con 49 millones de socios. Nos describe cómo ha evolucionado el programa a […]
This week’s Customer Loyalty and Digital Marketing News From the Editor If you attended NRF earlier this year, you may already be fatigued by large conference events. Many people we hear from are placing higher value on smaller, high-touch events with strong content and the opportunity to have candid conversations with their peers. One such […]
A Loyalty Revolution Where Tech Meets Tacos February 05, 2025 07:30 AM Eastern Standard Time NEW HARTFORD–(BUSINESS WIRE)–Torchy’s Tacos, the beloved brand behind “Damn Good Tacos,” has chosen PAR Punchh, a leading loyalty and engagement platform by PAR Technology Corporation (NYSE: PAR), to elevate its guest experience and create deeper connections with its fans. Together, they’ve launched Torchy’s […]
The Wiser Loyalty podcast series is a joint production of Let’s Talk Loyalty and The Wise Marketer. Throughout 2024, WMG CEO Bill Hanifin and CMO Aaron Dauphinee shared their insights on topics inspired by courses from the Loyalty Academy™’ Certified Loyalty Marketing Professional™ (CLMP™) program. In 2025 we shift from this academic focus to seek out insights from practitioners of the trade such […]
Third Annual iSeatz “Tipping Point” Study Reveals Multi-Year Trends Impacting Travel Rewards Programs, Consumer Behaviors and Brands Investments NEW ORLEANS, Jan. 30, 2025 /PRNewswire/ — iSeatz, the technology company powering travel experiences that inspire loyalty, has just released the third edition of its annual series exploring the dynamics of the U.S. travel loyalty marketplace: The Tipping Point: How U.S. […]
New report from Contentsquare provides answers to tough questions Digital experience has become the cornerstone of modern customer engagement, yet many brands still struggle to deliver seamless interactions across their digital properties. With rising customer acquisition costs and evolving consumer behaviors, understanding these digital dynamics has never been more critical. Contentsquare announced its latest Digital […]
Predictions from Comarch’s recent webinar 2025 is here, and so is the new customer loyalty landscape. Let’s explore the most interesting and important loyalty takeaways from Comarch’s recent webinar, “From AI to Sustainability: Customer Loyalty Predictions 2025.” What lessons have we learned about loyalty strategies this past year? Which approaches are proving to be lasting, and how can brands position themselves for future […]