Highlights of the Q3 Earnings Call Best Buy, the leading electronics retailer in the US, held its Q3 2025 earnings call on November 26. We offer you these highlights that illustrate the impact of the company’s customer strategy on operations and other efforts which result in the improvement of higher customer satisfaction levels. Top Line […]
This episode is available in audio format on our Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. Today’s interview features Philippe Lazzarini, the CRM & Loyalty Manager at Autogrill, a food and beverage brand that’s famous throughout Italy, and turns over more than a billion euro there! Globally, Autogrill is actually the world’s leading provider of food & beverage […]
Our 4 Words for Loyalty Marketing in 2024 Hold True This time last year, we wrote an article proposing 4 Key Words to live by in Loyalty Marketing. We created our list based on what we read in research reports documenting evolving consumer attitudes and by listening to day-to-day conversations with businesspeople in our midst. […]
Half of marketers require over two weeks to produce a single email, yet 67% of consumers report receiving too many emails. BOSTON & SAN MATEO, Calif. — Nov. 21, 2024 — Litmus, a leader in email marketing, released its The State of Email in Lifecycle Marketing, 2024 Edition, revealing how marketers use email across the customer journey, […]
True Fam Becomes True Rewards with New Look and Bigger Perks LOS ANGELES, California Nov. 25, 2024 —(BUSINESS WIRE)–True Religion, the iconic global lifestyle apparel and accessories brand, today announced that it has rebooted its loyalty program just in time for the holiday shopping season, expanding the program’s reward opportunities as well as enabling omnichannel […]
An interview with Professor Ranjay Gulati and Brian Almeida Executive Interview with Ranjay Gulati and Brian Almeida Ranjay Gulati is the Paul R. Lawrence MBA Class of 1942 Professor of Business Administration and the former Unit Head of the Organizational Behavior Unit at Harvard Business School. He is an expert on leadership, strategy, and organizational […]
It is the end of another month for the Wiser Loyalty podcast series for Let’s Talk Loyalty. In this series loyalty industry SMEs provide their weekly perspectives on constructs from the Loyalty Academy™ curriculum for their Certified Loyalty Marketing Professional™ (CLMP™) designation. Executive faculty members from the Loyalty Academy™, the CEO of the The Wise Marketer , Bill Hanifin, and his […]
This week’s Customer Loyalty and Digital Marketing News From the Editor Enjoy this roundup of global news in Loyalty Marketing, CRM, and Digital Customer Marketing. World Loyalty Giving Day is coming up on December 3, coinciding with Giving Tuesday. The event Is the brainchild of Brian Almeida, Founder of Points for Good and will unify […]
Latest Patent Reinforces GRAVTY® Platform as Industry Leader in Combating Loyalty Fraud at Scale PALO ALTO, Calif., Nov. 19, 2024 /PRNewswire/ — Loyalty Juggernaut, Inc., the first modern, cloud-native loyalty technology platform, proudly announces the addition of another U.S. patent to its growing portfolio. It recognizes LJI’s innovative use of AI to combat fraud in loyalty programs, ensuring their […]
Your Practical Guide to Navigating the 6 Critical Challenges of Automotive Customer Loyalty Driving customer loyalty in the automotive sector is always a rough road. By definition, any business that has a natively extended purchase cycle presents a brand challenge. How is it possible for a brand to retain customer attention and share of mind […]