Loyalty Program Enrollment, Subscription and Paid Loyalty, Artificial Intelligence and Hyper-Personalization We covered a myriad of topics in customer and digital marketing during 2024. These three rose to the top of the list, and we share a synopsis of each with links to the key content you need to refresh your views on shaping customer […]
This week’s Customer Loyalty and Digital Marketing News From the Editor This is a big holiday week and we wish you all the most peaceful and rewarding holiday time with family and friends. Most everyone in our circles “work just a bit too hard,” so we hope you will take some time away from the […]
Executive Interview with Roger Williams Head of Loyalty, COE Marigold Roger Williams is Head of Loyalty at Marigold’s Center of Excellence. Roger’s industry experience is rooted in the launch of Air Jamaica’s 7th Heaven frequent flyer program, and he has progressed over the years to become a near one-stop shop for travel loyalty wisdom. This […]
This episode is available in audio format on our Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. Today’s interview features the SAS Group, the Swedish airline holding company originally formed in 1946 after the merger of the three Scandinavian flag carriers serving Sweden, Denmark and Norway. It is now Scandinavia’s leading airline, offering the most departures to, […]
Our review of the Modular Loyalty eBook from Exchange Solutions The competition for people’s time, energy, and attention is intensifying, not only as result of the proliferation of loyalty programs across all forms of business but also due to the tendencies of Gen Z and other cohorts close in age to willingly switch brands quickly […]
In-store card purchases outstripped digital sales, indicating a post-Covid confidence to shop in-person and gift a physical dining experience WASHINGTON, D.C., (December 17, 2024) –– Today, Upside announced a partnership with Roberts Company Inc., a grocery chain operating Corner Market and Grocery Depot locations in the Jackson/Hattiesburg area. This collaboration builds on Upside’s ongoing efforts to support Associated Wholesale Grocers, Inc. (AWG) […]
Executive Interview with Emily Rugaber, VP of Marketing, Thanx Emily Rugaber, VP of Marketing at Thanx is an expert in digital transformation, loyalty, and data-driven restaurant marketing. She wrote the definitive guide on Restaurant Digital Maturity and authors the Loyalty Disrupt newsletter. I met Emily through a PR outreach, and our quick introductory call opened […]
After an amazing first year of “The Wiser Loyalty Series”, Founder and CEO of Let’s Talk Loyalty and Loyalty TV, Paula Thomas, today hosts an episode with the brains behind the series. Today’s epsiode explains how the partnership between Let’s Talk Loyalty and The Wise Marketer group is evolving even further. Paula’s guests are Bill Hanifin and Aaron Dauphinee,, CEO and […]
This week’s Customer Loyalty and Digital Marketing News From the Editor For most of us, this is the last solid week of work before the holiday season takes precedence of our time and attention. This is a great time to shift your focus from the daily grind to learning and planning. May we suggest you […]
In-store card purchases outstripped digital sales, indicating a post-Covid confidence to shop in-person and gift a physical dining experience. NEWTON, Mass., Dec. 16, 2024 (GLOBE NEWSWIRE) — Restaurant gift card sales peaked earlier in the 2024 Thanksgiving weekend with shoppers purchasing 13.2 percent more in dollars per card on Black Friday and 17.7 percent more […]