4 in 10 Gen Z College Grads Are Turning To Blue-Collar Work for Job Security

Economic pressures, rising college costs, and AI fears are shifting Gen Z’s career paths toward trade jobs GUAYNABO – ResumeBuilder.com, the premier resource for professional resume templates and career advice, has published a new survey report examining how Gen Z adults are approaching career planning. The findings reveal that many young adults, particularly men, are […]

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CRMC #TBT Interview Series: Erica Dahwan Closes Out Our #TBT Series Leading into CRMC 2025

Over the past 3 months, we’re been counting down to CRMC 2025 (https://www.thecrmc.com/) on June 4- 6th by reviving conversations that we had with experts and loyalty leaders at CRMC 2024. In our final week to close out this series, we thought we’d post on Tuesday and Thursday the inspiring message from keynote speaker, Erica Dahwan.    Erica is an author […]

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Loyalty Industry Leader David Andreadakis Joins Loyalty Juggernaut as Chief Commercial Officer

San Francisco, California – May 21, 2025 – Loyalty Juggernaut announces the appointment of loyalty industry veteran David Andreadakis as its chief commercial officer. Andreadakis will lead commercial strategy and services expansion, accelerating growth across North America and global markets.  Andreadakis brings more than 20 years of experience at the forefront of loyalty strategy, analytics, […]

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Curve Pay is the First Wallet in EEA to Compete with Apple on iOS

Curve Pay is the first to offer iPhone users a new way to pay. With better insights, zero fees, and unparalleled control, Curve is the premium digital wallet alternative to Apple Pay in the EEA London, UK – May 22, 2025 – Curve, the ultimate digital wallet, today announced the launch of Curve Pay on iOS, marking […]

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What’s Up with WhatsApp for Marketers?

The global messaging standard paints a new future for US marketers WhatsApp is the most popular global messaging app in 2025 based on monthly totals of active users. It’s also the fourth most popular social network in the world, as ranked by Statista in February 2025. The top three are Facebook, YouTube, and Instagram. WhatsApp […]

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TikTok commerce, dark social, and the death of SEO: SALESmanago survey reveals what’s keeping retail marketers awake at night

Research across European e-commerce brands uncovers tech challenges presented by changing consumer expectations and behaviours  Krakow, Poland –Tuesday 20th May, 2025: Traditional SEO is on the brink, according to new research from one of Europe’s leading Customer Engagement Platforms, SALESmanago. Seventy three percent of eCommerce and retail marketers believe that traditional SEO will be obsolete by 2026 […]

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Only 27% of Teams Fully Utilize Their CRM, Uncovering a Major Opportunity for Revenue Growth

SAN FRANCISCO, CA – May 15, 2025 – Insightly, a leading provider of modern, scalable CRM solutions for growing businesses, today announced the release of its 2025 CRM Research Report in partnership with Ascend2. This in-depth report, based on responses from over 375 mid-market go-to-market (GTM) professionals, spotlights the hidden costs of CRM decision-making biases and […]

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Finding the Sweet Spot of Mobile Marketing in Customer Loyalty

Executive interview with Mark Collin, Chief Growth Officer, Apadmi Wise Marketer recently published news from Apadmi covering the release of a new study, the Second Annual Digital Customer Loyalty Report. The report is based on survey data from more than 150 mobile, loyalty, CRM, and product experts from a range of leading retail, hospitality, travel, […]

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Northern Print Powerhouse Behind Personalised Brand Moments Ramps Up Global Growth

Famous for its work on the ‘Share-a-Coke’ campaign, IV Creative has celebrated a 38% increase in major brand partnerships in the last 12 months AU Vodka, Foodhuggers, Lady A, and Enshrouded join Coca-Cola, The Famous Grouse, Moonpig and Who Gives A Crap as customers Connor Thompson, formerly of THG, appointed as Director to spearhead support […]

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The Loyalty NewswireMay 19, 2025

The Loyalty Newswire from The Wise Marketer From the Editor Brand marketers are hungry for evidence that loyalty works. We highlight news this week illustrating how it can bring financial results to the business (CAVA Group) while also easing real-life problems for consumers (BILT Rewards). We also find the news this week led from outside […]

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