
How Sparta Loyalty is delivering loyalty for a greater good – Part 3 Editor’s Note: Sparta Loyalty has created a series of loyalty solutions that are not only helping the sponsoring brands meet objectives, but also supporting humanitarian causes during the war in Ukraine. Cause related marketing is a topic that is important to many […]

Circle K Ireland is a highly successful and well-known fuel convenience retail brand in Ireland, the market leader for food, fuel and convenience retail. Tune in to hear Tom Peace’s summary from the original podcast hosted by Paula Thomas featuring a conversation with Eadaoin Keane, Head of Marketing for Circle K Ireland who won the “Best Loyalty Programme […]

The weekly Loyalty Newswire from The Wise Marketer delivers a curated list of the latest news and announcements from around the globe on all topics related to customer loyalty. We share news on a spectrum of topics, all with the intention of giving you an “info boost” to start your week. The Loyalty Newswire makes […]

CHICAGO, IL – May 21, 2023 –Today, Co-Founder & Partners David Slavick and Jay Weinberg of Ascendant Loyalty Marketing introduced Ascendant Global Network, which brings together full-service CRM/loyalty consulting agencies across the globe to deliver expertise in customer-centric strategic assessment, program strategy, design, operating model and evaluation/implementation of marketing technology solutions under one brand. Rooted […]

Today’s episode of Let’s Talk Loyalty features a discussion with Eliot Hamlisch, the CMO of AMC Theatres, the largest movie theater chain in the world. AMC has long been a leader and innovator in its category, where it pioneered the multiplex cinema and now has over 10,000 screens across nearly 1,000 theatres in the US and Europe. As CMO, Eliot […]

How Sparta Loyalty is delivering loyalty for a greater good Editor’s Note: This article is submitted by Sparta Loyalty, who provided this view about the ongoing conflict in Ukraine. “For the past year, the Ukrainian people have faced invasion, destruction, and displacement at the hands of the Russian government. The loss of life, the destruction […]

The role of the Cause and the Connection Businesses, take note. At the heart of the always dynamic and evolving loyalty landscape lies the key to an enduring bond between customer and brand: a little thing called “coalitions.” Coalitions have the potential to re-shape how forward-thinking brands can engage customers, create experiences, and grow loyalty […]

NEW HARTFORD, N.Y – May 24, 2023 — (BUSINESS WIRE) — ParTech, Inc. (PAR), a global restaurant technology company and provider of unified commerce for enterprise restaurants, today announced that convenience store chain, Stinker Stores, selected PAR’s industry-leading loyalty solution, Punchh®, to enhance their customer experience and drive customer loyalty. Stinker, a local favorite with 110 locations […]

Put yourself in the shoes of your CTO. Or maybe you are that person. Imagine that you’ve been invited to join a newly formed Loyalty Steering Committee being formed to promote a cross-functional approach to managing your company’s loyalty program. Walking into the first meeting, you listen to marketing people making the case that you […]

MIAMI, FL – May 22, 2023: Coniq, the loyalty experts for shopping malls, outlets, and retail brands, is pleased to announce its newest client relationship, Tanger Outlets, a leading operator of upscale open-air outlet centers in the United States. Through this partnership, Tanger will leverage the Coniq platform to enable enhancements and solutions that empower its diverse roster […]