Introducing its Deep Sapphire product release for Q1 2023, Antavo delivers a detailed product release document and video starring the company’s experts. The release is centered around new capabilities that unlock new opportunities for umbrella and CPG loyalty programs. Each and every loyalty program faces its own challenges and requires unique solutions. Specializing in sophisticated […]
Food for thought: it’s hard to believe 5 years have passed since the Plenti Customer Loyalty Program ended, but it’s true. And for some, it was a hard truth to swallow. Why did this coalition loyalty program stumble? Launched by American Express in 2015, the program got off to a hot start, with a seemingly […]
Today’s episode of Let’s Talk Loyalty celebrates Epsilon’s success as a Leader in The Forrester Wave (TM) Loyalty Technology Solutions for Q1 2023. This is one of the industry’s most respected reports, designed to help marketers around the world assess loyalty technology providers. To help share this success story, Paula Thomas is joined by two senior […]
KRAKÓW, Poland, April 4, 2023 / PRNewswire/ – Comarch, a global software house with more than 20 years of experience on the market, has been listed as one of the 12 most significant loyalty technology solution providers. The recognition comes from The Forrester Wave™: Loyalty Technology Solutions, Q1 2023 report – a comprehensive guide for B2C marketing […]
New York City, New York, United States, April 26, 2023 / EINPresswire.com/ — Points4Purpose Inc., the Australian-born cause-related loyalty platform now incorporated in the US, announced today that it will soon enter the US market with its proven white label solution that enables Americans to shop, save, and convert their cashback rewards into a donation to their favorite […]
In this week’s Newswire you can enjoy a curated list of the latest customer loyalty, technology, payments, and other relevant marketing news. We include a spectrum of topics, all with the intention of keeping you informed and enabling you to star in your next big meeting. The Loyalty Newswire makes it simple for busy professionals […]
IBM published a 2022 consumer study indicating purpose-driven consumers – those opting for brands with values aligning to theirs – may become “valuable long-term customers and brand ambassadors” and then showcases how they better value-driven consumers – those primarily price-first oriented – across 7 purchasing power metrics. Big Blue, rightly, guides brands on the path […]
Everything you need to know about managing points liability Editor’s Note: Brian Almeida has managed many loyalty programs over the past two decades. In his capacity as Founder and CEO Strategic Caravan, he has vast experience in managing loyalty program operating budgets and the financial liability generated by Loyalty Programs. Witnessing the devaluation of point […]
Dotz is a coalition loyalty program which was founded in Brazil more than 23 years, and has grown to over 50 million members, eventually becoming a public company in 2021. Roberto Chade is the co-Founder and CEO and he joins Let’s Talk Loyalty today all the way from Sao Paulo. This story is amazing. Creating a pioneering business from […]
Sally Beauty is a US based distributor and retailer of professional beauty products to both retail consumers and beauty salon professionals worldwide, and for the last two years, its Sally Beauty™ Rewards program account has been recognized by American consumers as one of their favorite loyalty programs. In this episode of “Let’s Talk Loyalty”, Gabriel Trujillo, Vice President CRM, […]