“Data enrichment” can dramatically improve your customer’s experience, regardless of how much or how little marketing technology already exists in your business. This is the compelling concept we learn on today’s episode with Jamshed Mughal, Global Vice President of Strategy and Services for Cheetah Digital, part of the Marigold Group. Jamshed has worked for some […]
Sparta Loyalty was a sponsor of the recently completed Continental Europe CLMP ™ workshop held by the Loyalty Academy, a part of The Wise Marketer Group. Sparta is a believer in the value of professional education in the loyalty marketing industry and in this article, Alexander Kubicki shares his thoughts the value of the CLMP™, and what it means […]
By Colin Samson, CLMP™, CEO of Incentive Solutions Ltd. In a world where Digital Marketing, Customer Experience and Shopper Marketing have become industry buzzwords for brands and businesses, it would be easy to think that these were some of the more important marketing disciplines. Let’s not forget that for every customer, there is an important […]
In this week’s Newswire you can enjoy a curated list of the latest customer loyalty, technology, payments, and other relevant marketing news. We include a spectrum of topics, all with the intention of keeping you informed and enabling you to star in your next big meeting. The Loyalty Newswire makes it simple for busy professionals […]
DEERFIELD BEACH, FL, UNITED STATES (April 5, 2023) — The Loyalty Academy™, the education platform of the Wise Marketer Group, experienced strong growth in Q1 2023 and anticipates continued strong performance in its Certified Loyalty Marketing Professional™ (CLMP™) community by June end 2023. Q1 growth was driven by completion of successful public certification workshops in […]
Today’s guest is a nationally recognized, award-winning relationship marketing expert in the United States, whose agency has created or managed loyalty programs for brands like NASCAR, PetSmart, GNC and Chipotle. Listen to hear Incendio’s Jenn McMillen, and her insights on emerging marketing trends that offer exciting possibilities to drive innovation in our loyalty programs. You will […]
Iconic Canadian retail brand is leading the next generation of customer strategy Canadian Tire is a quintessential, highly beloved Canadian brand and, for most Canadians, Canadian Tire Money is nearly as iconic. Triangle Rewards is Canadian Tire’s loyalty program that rewards customers across all of its brands and is reported to have 11.3 million members […]
Loylogic, the global leader in loyalty and engagement solutions, and Etihad Guest, the award-winning loyalty program of Etihad Airways, have joined forces to launch the next evolution of its Reward Card for Etihad Guest members. Powered by Loylogic’s innovative Pointspay solution, the Etihad Guest Virtual Reward Card grants Etihad’s loyalty program members more power to […]
Treats Rewards members get exclusive storewide deals, perks and giveaways PHOENIX (April 3, 2023) – In celebration of PetSmart’s Treats Rewards program, the leading pet retailer is hosting its first-ever Treats Members Month in April to delight and reward loyal pets and pet parents. Every week, members will receive new offers for their pets, be able to earn […]
In this week’s Newswire you can enjoy a curated list of the latest customer loyalty, technology, payments, and other relevant marketing news. We include a spectrum of topics, all with the intention of keeping you informed and enabling you to star in your next big meeting. The Loyalty Newswire makes it simple for busy professionals […]