Where Are Sporting Goods Sales Hiding? By: Jenn McMillen After the pandemic, sales of sporting goods have been powering down and industry leaders warn of further declines in 2023. But when looking into the areas where sales are dropping, retailers can spot opportunities. Here are one, two, three ways to lift sales that will matter […]
Charles Ehredt, CEO Currency Alliance, decodes the loyalty platform brain Editor’s Note: Charles Ehredt, CEO Currency Alliance shares the second of a two-part series on the core microservices that enable loyalty marketing in modern enterprise architectures. The second article is titled the Loyalty Rules Engine – the module that varies pricing and rewards based […]
This episode features H&M – one of the world’s greatest fashion retailers. With over 150 million members of its program world-wide, H&M has achieved some incredible results, balancing its global loyalty proposition with local market needs, to stay relevant in this incredibly competitive sector. Our guest is Dominik Olejko, Regional Customer Insights & Engagement Manager for […]
CPG companies have found the future of customer marketing in a decades-old technology When was the last time you heard of a decades-old technology that has become a game-changer for a global industry? Would you be surprised if the next generation of CPG customer marketing could be enabled by a ubiquitous (computer scanners with OCR […]
By Alicia Gill, Head of Marketing, Gratifii There’s an untapped opportunity in the loyalty rewards market that could provide an edge when it comes to your rewards program, particularly with highly loyal values-based members. Sustainability, much like loyalty programs, is an increasing focus for businesses everywhere. But it’s not just something your business is interested […]
After so many years of digital conferences, virtual meet and greets and meetings that inevitably start with someone being on mute or stuck in a waiting room, it was a delight to attend the first European Loyalty Summit CXM in Zurich this month. Co-chaired by Phil Rubin, Iain Pringle, Mike Atkin and David Slavick the […]
Philadelphia, PA, (March 15, 2023) — Stuzo, the one and only provider of Wallet Steering®, powered by its Open Commerce® product bundle, and Yesway, one of the country’s fastest growing convenience store chains, today announced Yesway’s switch to Stuzo to power the award-winning Yesway and Allsup’s Rewards customer loyalty program. “We’re thrilled to partner with […]
St. Petersberg, FL, (March 14, 2023) — Kobie, a global leader in loyalty marketing, announced today that it has been named a Leader in “The Forrester Wave™️: Loyalty Technology Solutions, Q1 2023” Report. The Forrester report, which was released today, evaluated 12 companies that offer loyalty technology solutions. The research categorizes these companies as Leaders, […]
In this week’s Newswire you can enjoy a curated list of the latest customer loyalty, technology, payments, and other relevant marketing news. We include a spectrum of topics, all with the intention of keeping you informed and enabling you to star in your next big meeting. The Loyalty Newswire makes it simple for busy professionals […]
A conversation with Mario Invernizzi – SVP EMEA Snipp Interactive The business of Customer Loyalty is growing globally. In the United States, we have seen consistent growth rates even during the pandemic. Now, with the world emerging from the shadow of the virus, growth rates are picking up again. With our global view of this […]