Today, Google has announced a pilot program with Affirm and Zip to bring BNPL natively into the Google Pay wallet.

Consumers continue to choose BNPL as a payment option and its popularity continues to grow, particularly during the holiday shopping season.

Consumers shopping at merchants that offer Google Pay at checkout will receive multiple BNPL options powered by both Affirm and Zip. If the consumer has an account of either of the firms they will be able to link their accounts or they will have to go through the onboarding process.

Merchants are signing up for the program hoping to see an increase in average order size with Affirm noting that its merchants average a 60% increase in order size.

It is worth noting that Apple announced Apple Pay Later, their native BNPL option, earlier this year and it rolled out to all U.S. users in October.

The Google pilot will begin in Q1 and Google will be looking to add more merchants before a full launch.

Featured

Google Pay Pilots BNPL as Consumers Want Choice at Checkout

www.pymnts.com 

Consumers and select merchants that use Google Pay for online checkout in the United States will see Affirm and Zip offered through a pilot program next year.

From Fintech Nexus

> Pinwheel, OSV partnership brings payroll into fintech age

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Pinwheel’s partnership with payroll provider Workday company One Source Virtual (OSV) ushers payroll into the same convenience levels as other areas of finance. It will also help banks achieve primacy with their customers.

> Fintech Clara launches payment accounts in Brazil, aims for $1B in transactions

By David Feliba

Fintech Clara launched a high-yield payment account in Brazil as it aims to double down on the South American market.

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