Chief Marketer‘s Marketers on Fire content series showcases some of the world’s most innovative executives making all the right moves. Our conversations in 2021 have covered Doug Scott’s commitment to nurturing brand equity and word-of-mouth marketing at Twitch, Suzanne Fanning’s community-building strategy at Wisconsin Cheese and Bruno Cardinali’s approach to gamification and loyalty marketing at Popeyes. Following are some of this year’s profiles.