
Available nationwide, these innovative cardless gift cards offer enhanced and seamless digital experience, bringing the benefits of eGifts into physical stores PLEASANTON, Calif.–(BUSINESS WIRE)–Global branded payments provider, Blackhawk Network (BHN) has partnered with Visa Inc. and Mastercard to bring the speed, convenience and security of an eGift into physical retail stores with the launch of Visa® eGift and Mastercard® eGift. The patented, tamper-evident […]

TORONTO, ONTARIO , CANADA, November 13, 2024 /EINPresswire.com/ — LoyaltyMatch Inc., a leader in loyalty rewards and engagement platforms, is proud to announce a strategic partnership with Official Community, the premier fan engagement and artist-branded e-commerce platform for the music, sports, and entertainment sectors. This partnership aims to create new, dynamic loyalty and rewards experiences for fans worldwide, […]

Today we are meeting perhaps the leading hotel travel subscription programme in the world, from the Accor Group in the Asia Pacific region. Many listeners will be familiar with Accor, the global hotel group that now offers 45 hotel brands and a total of 5,600 properties around the world from smart economy hotels, all the […]

This week’s Customer Loyalty and Digital Marketing News From the Editor Enjoy this roundup of global news in Loyalty Marketing, CRM and Digital Customer Marketing. The announcement of new partnerships between technology providers headlines the news this week as well as a continued slate of acquisitions in Convenience and Fuel Retail. We also report metrics […]

Fast-casual chain gains in loyalty program performance and email marketing ATLANTA–(BUSINESS WIRE)–Sparkfly, an award-winning retail technology solutions company, today announced results from its partnership with Costa Vida Fresh Mexican Grill, highlighting significant improvements in the restaurant brand’s customer engagement and loyalty initiatives. “Sparkfly shares our commitment to quality and has helped us implement a stable, […]

Partnership to offer loyalty points exchange for travel, hospitality, and lifestyle rewards for banking customers beyond borders DUBAI, UAE, Nov. 7, 2024 /PRNewswire/ — Easyrewardz, a leading provider of cloud-based CRM and loyalty platform, has announced a strategic partnership with Loyyal, a UAE-based pioneer in blockchain-powered loyalty solutions. This collaboration is set to redefine the loyalty landscape […]

How Advanced Tech Helps Financial Brands Maximize Program Potential In an age where new fintechs and challenger banks are reshaping the traditional banking landscape with the promise of more flexibility, streamlined customer experiences, and technology-forward interactions, “dissatisfied” customers and cardholders are on the rise. This is evidenced by the fact that nearly half of consumers […]

About this episode Artificial Intelligence in Loyalty Marketing 2024: Loyalty Academy™ experts Bill Hanifin and Aaron Dauphinee explore how AI transforms marketing teams’ operations. Today on Wiser Loyalty, discover how leading marketers adapt to new technology collaborations with IT, analytics, and marketing ecosystems.

The holiday shopping season has transformed dramatically over the years. Black Friday and Cyber Monday are no longer standalone events but have evolved into extended, month-long shopping festivals. For retailers, this means a flood of traffic and record-breaking sales—but with a catch: many of these customers are driven by TikTok-viral deals, flash sales, and promises […]

A recent McKinsey report surveying C-suite-level marketing and growth officers from CPG and retail companies revealed what the industry has known for some time: the purview of the CMO has expanded… yet again. Traditional marketing functions—like content and creative, consumer insights and communications—are now joined by a slew of commerce-related responsibilities, including shopper insights, promotions, […]