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Posted on August 23, 2024 | by news-summaadvisory

Shoptalk Spring 2025

Posted in CX News

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A place for information on subject matter expertise and guidance on four dynamic industries that are changing the way business is conducted.

The Great Generational Shift: Balancing Loyalty Across Age Groups in Travel

New research from arrivia tracks travel trends among Gen Z and Millennials The most successful travel loyalty brands have always prioritized staying responsive to consumer trends. But as younger generations surpass Baby Boomers in both travel frequency and spend, marketers are facing more than a typ..
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#697: Amtrak’s Embarking on its New Ambition

This episode is available in audio format on our Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. In today’s episode  Aaron Dauphinee, speaks with Lisa Copeland who is the VP of Loyalty and Customer Engagement for Amtrak. Amtrak is the national passenger railroad ..
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Why Loyalty Begins at the Payment

How B2B buyers’ needs differ from consumer checkout Loyalty is so often only thought of in terms of points, perks and post-purchase campaigns. And while those are important, it’s not the whole picture. The payment experience is where convenience, trust and operational fit either come togethe..
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