Highlighting the best executive interviews of the year from Loyalty Marketing

The Wise Marketer is the crossroads of the Global Loyalty Marketing industry. During 2024, we connected with many of the leading voices in Customer Loyalty and were fortunate to be able to dive deep into the stories of each executive.

In the process we sharpened our understanding of the future of customer loyalty and came away with a stronger understanding of the sources of innovation that are fueling this growth.

The stories in these eleven interviews are told with authenticity and focus. Each is worth a listen. We hope you will make listening to these interviews part of your daily routine as you plan ahead for 2025.

The Future of Loyalty: A recap of 2024 and a look into 2025

• Roger Williams, Head of Loyalty COE, Marigold

The Purpose-Driven Future of Business

• Ranjay Gulati, Professor of Business Administration, Harvard Business School and Brian Almeida, Founder, Points for Good

The State of Play in Restaurant Loyalty

• Emily Rugaber, VP Marketing, Thanx

Modernizing Customer Loyalty

• Sara Galloway, VP Strategy & Consulting, Kognitiv

How 7-Eleven (DFI Retail Group) is innovating for growth in Asian markets

• Danni Peirce, CEO 7-Eleven, part of the DFI Retail Group

CORA Group acquires enterprise loyalty platform from Kognitiv

• Simon Nicoll, Chief Growth Officer, CORA Loyalty Portfolio

CMO Council / Wise Marketer – Executive Interview Series

• Bobby Tinsley, CEO & Co-Founder, SKUx

Women in Loyalty™ 2024

Women in Loyalty™ 2024 continued into its 4^th season during 2024. We are selective in identifying our guests and are proud to share the stories of these powerful women.

• Denise Holt, SVP Strategy, Experience & Research, Phaedon
• Paula Thomas, Founder and CEO, Let’s Talk Loyalty
• Laura Miller, SVP Strategic Services, Kobie Marketing
• Rachel Bicking, EVP Innovation, Kobie Marketing (2x guest!)