Webinar: The Role of Habit in Building Customer Loyalty – Research Insights and Expert Discussion

A research-based discussion on the influence of habit formation on customer loyalty Have you ever tried to create a habit? If you have, you know that establishing a new habit is a challenge but breaking a habit can be even a higher mountain to climb. Habits are influential in our human existence, and they can […]

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#725: Global Loyalty at Shell: Insights, Strategy & Impact

In this episode of Let’s Talk Loyalty and Loyalty TV, Oleksandr Koliakin and Kanan Nabar from Shell share how they build and run a loyalty program across 25 markets worldwide. They discuss program design, regional and cultural adaptations, measurement, technology choices, lessons learned, and delivering seamless, rewarding customer experiences that drive engagement and business value. Hosted by Carly Neubauer 

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How Manscaped Keeps Its Culture of Creative Experimentation Buzzing

Manscaped makes a point of taking an unconventional approach to marketing. The men’s grooming brand doesn’t shy away from bold creative risks; it leans into them. For example, last year, Manscaped partnered with OpenFortune, a media platform that distributes branded advertising messages to restaurant patrons tucked inside fortune cookies. The messages were cheeky, grooming-themed plays […]

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The Best in Global Travel for 2025 Celebrated at Glamorous Ultras Awards Ceremony in Dubai

Capella Bangkok was named hotel of the year, Capella was also voted leading luxury hotel brand, Japan shines as the most popular holiday hotspot, and Viceroy at Ombria Algarve won best new hotel. Sir Tim Clark, President of Emirates Airlines, was honoured with a Lifetime Achievement award DUBAI, UAW– NOVEMBER 18, 2025 / The world’s leading hotels, […]

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The Sweet Strategy Behind Busy Bee Honey’s Unexpected Blue Makeover

Baby blue probably isn’t a color most shoppers expect to see in the honey aisle at their local supermarket. But that dissonance is exactly why Barkman Honey chose that color for its newly rebranded Busy Bee Raw Honey packaging, which first hit stores in September. Honey manufacturers (including, previously, Busy Bee Honey) tend to rely […]

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#724: Connecting Consumers and SMBs: Insights on Loyalty Programs with Kate Booth

Canada is very well known for its coalition loyalty programs and proprietary programs that expand earn and redemption opportunities through strong partnerships. RMG Loyalty, nearing its 25th year, specializes in small business loyalty solutions and manages partnerships that link SMBs to major rewards programs.  Specifically, they have managed SMB programs for the AIR MILES rewards program and More Rewards, which has […]

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TransUnion Named a Leader in the 2025 Gartner® Magic Quadrant™ for Marketing Mix Modeling Solutions

Recognition reflects TransUnion’s ‘Completeness of Vision’ and ‘Ability to Execute’ CHICAGO, ILLINOIS — NOVEMBER 19, 2025 / (GLOBE NEWSWIRE) — TransUnion (NYSE: TRU) has been named a Leader in the Gartner Magic Quadrant for Marketing Mix Modeling (MMM) Solutions for the second consecutive year. Gartner evaluates providers based on their ‘Completeness of Vision’ and ‘Ability to Execute.’ “We feel […]

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Through the Crypto Telescope

At DevConnect, Ethereum’s cypherpunk core collides with the pull of mainstream opportunities On my last night in San Martín de los Andes, a bus-full of Edge City residents wound its way uphill to enjoy a delightful asado dinner — ribeye, lamb, flank steak, maillard-crusted veggies, a lettuce leaf or two. Pure decadence.  Three hours and […]

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Buy Now, Sleigh Later: How AI is Driving Holiday eCommerce

New data from fintech Mercury shows AI-generated search driving shifts for ecommerce operations  AI isn’t just reshaping how customers find products—it’s reshaping how ecommerce companies operate. According to new data from Mercury’s 2025 Ecommerce Holiday Report, nearly nine in ten respondents (86%) said they rely on AI extensively or somewhat in their business operations, and […]

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Mr. Pickle’s Sandwich Shop Deepens Decade-Long Partnership with PAR Technology, Adds Loyalty and Ordering to Drive Engagement

Unifying loyalty, ordering, and guest data for a seamless customer experience NEW HARTFORD, NEW YORK– NOVEMBER 18, 2025 / PAR Technology Corporation (NYSE: PAR), a leading foodservice technology provider, today announced that Mr. Pickle’s Sandwich Shop® has selected PAR® Engagement to unify its loyalty and ordering experiences across its growing national footprint. A longtime partner, Mr. Pickle’s has been a PAR customer […]

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