CVS ExtraCare Plus: Is the Paid Loyalty Program Worth It?

CVS Pharmacy, the retail division of CVS Health® (NYSE: CVS), is known for its ExtraCare loyalty program which offers discounts, coupons, and rewards to millions of shoppers. Publicly disclosed information reports membership of about 74 million people in Q1 2024. In 2019, the company added CarePass, a premium paid membership designed to deliver additional savings […]

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#703: Marriott Bonvoy Leads the Way in Global Hospitality Loyalty

This episode is also available in video format on www.Loyalty.TV and on our Youtube channel. Jitendra Jain is VP PRISMA EMEA for Marriott Bonvoy.  PRISMA stands for Partnerships, Revenue Operations, Insights, Strategy Marriott Bonvoy & Analytics. Marriott Bonvoy is the largest hospitality loyalty brand in the world with 248 million members. Two out of three stays are loyalty members at Marriotthotels worldwide. Marriott Bonvoy has an impressive […]

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Retailers vs. Reality: Report Finds Disconnect Between Retail Tech Investments and Shopper Demands

Retail shoppers want stores to prioritize fundamentals like checkout, inventory, and customer service over flashy technologies, Chatmeter research found SAN DIEGO, CALIFORNIA — September 10, 2025 — As retailers continue to invest significantly in immersive experiences and flashy technologies in stores, new research from Chatmeter finds that consumers would prefer they prioritize improving the basics, including […]

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CMO Council Debuts Online Self-Assessment for CMOs to Calibrate, Map and Evolve AI-Powered Marketing Teams, Processes and Platforms

New CMO at the Crossroads Campaign Gives Marketing Leaders Guidance on How to Take the Right Route to Revenue in the Intelligence-Powered Marketing Era Key Elements of CMO Council’s “Assess Where You Need to Progress” Initiative with Zeta Global: Helps chief marketers benchmark the level of marketing transformation and technology migration in their organizations. Provides an […]

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How Airlines Turn Miles Into Gold: Lessons from the Business of Loyalty

For most travelers, airline loyalty programs are about free flights, upgrades, and priority boarding. But behind the curtain, these programs have become some of the most valuable assets in aviation—multi-billion-dollar financial engines that can determine whether an airline thrives or struggles. They are the best example of how LaaB (Loyalty as a Business) is more […]

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What the 2025 Restaurant Brands Loyalty Report Was Afraid to Say Out Loud

The quiet loyalty crisis no one in the restaurant industry wants to talk about If you’ve read the recently released Nation’s Restaurant News’ Loyalty and Customer Experience Market Leader Report 2025 (a 40-page report I highly recommend you download), you probably walked away with the impression that things are going just fine in restaurant loyalty land. Traffic’s […]

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#702: SAS Group in Scandinavia – Global Alliance Strategy and an Award-Winning Campaign

This episode is available in audio format on our Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. This republished episode features the SAS Group, the Swedish airline holding company originally formed in 1946 after the merger of the three Scandinavian flag carriers serving Sweden, Denmark and Norway. It is now Scandinavia’s leading airline, offering […]

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PAR Technology Debuts Coach AI™ as the First Product in its New PAR® AI Intelligence Suite

PAR AI delivers real-time intelligence that flows seamlessly across the restaurant tech stack without the need for extra apps or training NEW HARTFORD, NEW YORK — September 9, 2025 — PAR Technology Corporation (NYSE: PAR), a leading foodservice technology provider, today announced the launch of PAR® AI, the new intelligence layer embedded directly into the […]

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Snipp Interactive Secures $1.4 Million, Contract Extension to Power Leading Pet Care Brand’s Loyalty Program with AI Powered Receipt Processing Technology

VANCOUVER, BRITISH COLUMBIA — September 8, 2025 — ACCESS Newswire Snipp Interactive Inc. (“Snipp”), a global provider of digital marketing promotions, rebates, and loyalty solutions, is proud to announce it has secured a $1.4 million contract extension over two years to continue powering a leading pet care brand’s loyalty program with AI powered receipt validation and fraud prevention […]

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The Loyalty Newswire September 08, 2025

The Loyalty Newswire from The Wise Marketer From the Editor Happy Monday! The news this week is diverse, with differing findings about the impact of AI on top of the stack. We share Stanford Research’s findings on how AI is replacing young workers and how Google’s “Nano Banana” might be the most powerful AI image […]

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