Paytronix Upgrades In-App Navigation for Guests with Interstitials, Deep Linking Messages

New capabilities bring sophisticated mobile navigation and notification through improved messaging capabilities to app users Newton, MA, May 12, 2025 –Paytronix, the leader in guest engagement for restaurants and convenience stores, today announced the launch of two new features to its branded mobile app: interstitial messages and deep linking push and pull messages. The new features will […]

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The Loyalty NewswireMay 12, 2025

Global News Roundup from The Wise Marketer From the Editor The Northeastern US is stringing together a series of warm and sunny days, lending confidence to the hope that the ambivalence of spring weather is behind us and summer is around the corner. We hope this Newswire brings some sunshine into your life. We receive […]

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US businesses are spending an average of $403,000 on AI, but 28% see only minor gains

New research by Storyblok reveals US businesses have spent an average of $403,000 on AI in a bid to enhance the digital customer experience Almost a third (30%) have spent more than $500k  Key AI applications cited include customer service (61%), marketing analysis (60%), automating admin tasks (42%), and translation services (41%) Still, 28% of […]

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Albertsons for U: Why Loyalty Shouldn’t Be Automatic (or Forgettable)

Great Strategies to Increase Customer Loyalty and Engagement A Bold Prediction: Loyalty Lost in Plain Sight A recent strategic shift for Albertsons for U™ program promises more automatic discounts and simplified customer-friendly savings. This update may sound alluring at first glance. But by turning loyalty into something passive, invisible and ultimately forgettable, I fear Albertsons’ […]

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CRMC #TBT Interview Series: Thoughts on Copy Cat Models and Program Measurement from vLoyalty’s Peter Vogel

CRMC 2025 (https://www.thecrmc.com/) is now only three weeks away on June 4- 6, 2025.  We hope that this series has motivated you to attend, but if you’re seeing this for the first time, then check out the CRMC 2025 website and register today. That said, this week’s interview shares two snippets from our conversation with Peter Vogel, […]

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#667: How to Build Loyalty That Works? Global Lessons in Personalization, Culture, and Trust with Comarch

This episode is available in audio format on our Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. This episode celebrates Comarch which has become our new title sponsor for Loyalty TV, and we are thrilled to announce this as our biggest partnership so far of 2025. Sponsoring Loyalty TV is how Comarch is showcasing its ambition to be […]

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Retailers Are Betting Big on Brick-and-Mortar Stores for Growth, But In-Store Tech Just Isn’t Up to Par, Study Finds

New research by RSR, sponsored by Jumpmind, finds 65% of retailers say their current store technology can’t support the modern shopping experience consumers crave. COLUMBUS, Ohio – May 7, 2025 – Fashion, apparel, and specialty stores lead the retail industry when it comes to technology adoption, but most (62%) say customers are demanding different store experiences than what […]

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Webinar: Decoding Gen Z and the Future of In-Mall Shopping Experiences

In our latest webinar, we dive into how shopping malls continue to evolve in the digital age beyond traditional retail hubs into immersive lifestyle destinations and perspectives on understanding Generation Z’s shopping behaviors. This discussion brought together a highly experienced group of top retail mall operators —specifically leaders from Mall of America and Cadillac Fairview — to discuss how Gen […]

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#666: Host Announcement – Former President of AAdvantage – Bridget Blaise-Shamai

This episode is also available in video format on www.Loyalty.TV. I’m thrilled to be announcing a new member of the Let’s Talk Loyalty family as we continue to grow our network of guest hosts around the world. Today’s announcement is incredibly exciting as we’re being joined by someone who has led one of the biggest airline loyalty […]

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Pointspay and Pay. Announce Strategic Partnership to Bring Loyalty Rewards Directly into Checkout for Thousands of Merchants

Zurich, 1 May, 2025 – Pointspay, the global leader in real-time loyalty payment solutions, has announced a strategic partnership with Dutch payment service provider Pay. to enable thousands of merchants to integrate loyalty programs directly into their online checkout experience.  Through this integration, Pay. merchants can now allow their customers to collect and spend loyalty […]

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