Here’s a number that should make any CEO sit up straight: 30% of Fortune 500 CEOs last under three years in the role. Almost 70% of CEOs admit they felt unprepared for the job once they got it, and poorly managed transitions erase roughly a trillion dollars in market value every year. These stats should […]
Two numbers, set side by side, tell the real story of AI in Irish loyalty. The first is growth. Research and Markets forecasts the Irish loyalty market nearly doubling by 2030, from just under $200 million today to $355 million. That kind of trajectory does not happen in a category that consumers have stopped caring […]
This week, we’re revisiting a standout episode from the Let’s Talk Loyalty’s back catalogue, first released in 2020. Pavel Los, Former Global Loyalty Manager at Shell, shares how one of the world’s largest brands built award-winning loyalty programmes across multiple markets—covering customer value, partnerships, meaningful measurement and sustainability. Six years on, these insights remain just […]
The Loyalty Newswire from The Wise Marketer This edition covers: 7-Eleven, Accor ALL, Aéropostale, Aurora Cannabis, CLMP™, EG Group, Fresh Market, IHG, Incentivio, IndiGo BluChip, JCPenney, Kroger, Leal Hub, Lidl, Payments, Paytronix, QIB, QSR Loyalty, Revolut, Save Mart, Self-Checkout, Square, TATA Starbucks, US Market, Walgreens, ZIP Code Marketing FROM THE EDITOR Grocers dominated the headlines […]
Why Is Visa Suddenly Building a Travel Brand? Last week, Visa announced the global expansion of Visa Destinations, a travel platform open to cardholders across more than 150 issuing banks and now live in 10 major locations worldwide. In the official release, the company said the move “marks a strategic expansion of Visa’s role beyond […]
Most loyalty programs are particularly good at measuring what is easy to measure, and quietly bad at protecting what keeps a customer coming back. Redemption rates, breakage, cost per acquisition, and margin per member all get tracked closely. But the metrics that determine whether a customer stays? Those rarely make it onto the dashboard at […]
Dr Kaveer Maharaj, CEO of The Nudge Lab, who holds a PhD in Loyalty and Behavioural Science, joins Let’s Talk Loyalty and Loyalty TV to challenge how the industry defines and measures loyalty. Together, we explore whether “loyalty programmes” is even the right term, the three types of loyalty (including the one often overlooked), and […]
As discovery shifts beyond the click, Awin is advancing how marketers understand and act on influence – combining new data approaches with platform innovation to drive more sustainable growth for brands CHICAGO, ILLINOIS — June 30, 2026 — Awin, the global marketing technology platform, is evolving its approach to discovery as AI-driven experiences reshape how […]
ScoreCard+ is a new paid membership tier that will unlock next level benefits for only $99 per year PITTSBURGH, PENNSYLVANIA— JULY 01, 2026 — Today, DICK’S Sporting Goods (NYSE: DKS) announced multiple enhancements to its ScoreCard Loyalty Program, including the introduction of ScoreCard+, a new paid membership tier that offers athletes a chance to earn over […]
City Unscripted personalised city tours across 15 global destinations are part of GHA DISCOVERY Experiences 20% saving on City Unscripted experiences booked via the GHA website or mobile app Members can enjoy more than 2,500 Local Offers and Experiences throughout the year, available worldwide without booking a hotel stay Expansion reflects growing demand for immersive, […]