Zartico’s LI Spatial Archive is the only platform that enables real-time, accurate views to serve place-based organizations SALT LAKE CITY, UTAH — August 11, 2025 — Zartico today announced the debut of its Location Intelligence Spatial Archive (LI Spatial Archive), the tourism industry’s first platform to offer a complete, end-to-end view of the physical-world consumer journey. This cutting-edge […]
This episode is available in audio format on our Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. Hosted by Paula Thomas, today’s episode features the announcement of guest host Lisa Brightwell – the Founder and Managing Director of Bright Insights Consulting – a boutique loyalty consultancy firm based in the UAE. Bright Insights is a renowned consulting firm who are […]
Available across three continents, Valuedynamx commerce platform integration with Apple products helps banks, airlines, and hotels drive customer acquisition, enhance engagement, and boost revenue LONDON, ENGLAND — AUGUST 12, 2025 –(BUSINESS WIRE)–Valuedynamx, a Collinson company and leading provider of purchase rewards, is transforming loyalty reward offerings by enabling banks, hotels, and airlines to optimize their […]
Report uncovers 3 truths reshaping marketing: Brands struggle to break through the noise, personal AI agents are the new gatekeepers, and technology consolidation is accelerating SAN DIEGO, CALIFORNIA — Aug. 11, 2025 — Cordial, the leader in messaging for enterprise retail marketing teams, releases “Brands Battle for Attention as AI Redefines the Funnel,” a comprehensive research report […]
Employees are taking time off without formally requesting it PUERTO RICO – ResumeBuilder.com, the premier resource for professional resume templates and career advice, has published a new survey report exploring the prevalence of “quiet vacationing” in 2025. The practice occurs when employees take time off without officially requesting it, often continuing to work or maintaining the […]
Cashback now available with 100+ major UK retailers, including Apple, Currys, Deliveroo, Sainsbury’s, Wickes, and Grind Coffee. Online offers launched last month; in-store cashback offers are now live. Tide Rewards, powered by Valuedynamx, could help members save millions of pounds – putting money back into their businesses. LONDON, ENGLAND –(BUSINESS WIRE)–Tide, the UK’s leading business […]
The Loyalty Newswire from The Wise Marketer From the Editor Happy Monday! Alibaba, China’s leading tech and e-commerce company, is launching an innovative cross-service loyalty program in a strategic effort to reclaim its dominance in the country’s highly competitive e-commerce market. And US merchants are celebrating the ruling of a District Court judge that the […]
Manscaped is best known for its below-the-waist grooming products. But with its latest campaign, “Send Face Pics Instead,” the groin specialists are moving onward and upward into the face category—the next step in its brand evolution. The campaign’s hero spot cheekily recounts the long history of men “oversharing” unsolicited photos, urging them to replace those […]
The historic marketing funnel, developed in the 2010s, no longer reflects modern B2B buying behavior. This traditional approach treats buyers as leads to be captured. Yet today’s actual buyer adoption process isn’t about conversion, but rather about buyer-seller alignment. The buyer journey is more akin to moving up a credibility ladder where each rung is […]
B2B content production is skyrocketing, according to 10Fold Communications’ report “AI-First, Buyer-Ready: Inside the New Era of B2B Content Marketing, Part I.” Among the 400 senior marketing executives surveyed, 91% said they’re producing more content this year than in 2024—and not just a little more. While 25% are creating twice as much content as last […]