CES may be about seeing the most cutting edge consumer tech, but Consumer Technology Association CEO, Gary Shapiro, wants attendees to see the personal connections, too. “Technology and humanity intersect,” he stressed at an early press meeting. “AI, autonomous vehicles, mobility, quantum, and sustainable technology aren’t just changing industries; they’re solving some of the world’s […]
Cultivating Loyalty through Unified Brand Experiences This Wise Marketer Strategy Brief (WMSB) was created in cooperation with Phaedon and is titled “Cultivating Loyalty through Unified Brand Experiences.” This eBook examines a concept that is core to the future of loyalty strategy development – how brands can foster loyalty through integrated UX, CX, and EX. As […]
January 7, 2025 – 8:30 AM PST
The next phase of consumer interaction with AI technology will move far beyond chatbots, according to a panel of AI experts speaking at CES on Monday ahead of its official Jan. 7 kickoff. AI agents, or autonomous systems that can perform tasks and respond to users without human intervention, will dominate brand engagements, customer service […]
Phil Hawkins, a loyalty veteran with over 30 years experience in the loyalty industry and a well known leading loyalty personality in Australia. Expertise in coalition programs, working extensively with Flybuys in Australia over several stints, from its inception in 1993. With leading roles at National Australia Bank, Coles and Myer, Phil has loyalty experience including program design, all aspects of program operation, and specific experience in email and […]