
Beth McCoy to oversee CORA Loyalty growing portfolio of businesses, anchored by RewardOps, Carlson Marketing Solutions, and Points at Work WARMINSTER, Pa., May 14, 2025 – CORA Group (“CORA”), an operating portfolio of Jonas Software, a subsidiary of Constellation Software Inc., announced today that Beth McCoy was promoted to President of CORA Loyalty, reporting to Denis Brosnan, […]

For anyone who missed last week’s CRMC #TBT interview series post, Maya Baluschak, is the Director of Digital Marketing, Loyalty & CRM for Rexall. This week she shares her thoughts on differentiating customers in your marketing and the role of first party data in your loyalty program’s success. But if you missed last week then you can also […]

Strategic acquisition aims to expand Capillary’s enterprise client portfolio and enhance its position in the US, ANZ, and Asian markets Dallas, Sydney, and Singapore – May 15, 2025 — Capillary Technologies, an AI-powered loyalty management company, today announced the acquisition of Kognitiv, experts in offering intelligent, omnichannel loyalty solutions. This strategic acquisition marks Capillary’s fourth […]

This episode is available in audio format on our Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. I’m delighted to be today meeting with another Fortune 500 brand as we meet with Bank of America, one the world’s largest banks. According to its latest annual report, Bank of America now serves approximately 69 million consumer and small business […]

How to Tap into Emotional Loyalty to Build a Valuable Data Asset Turning customers into fans of brands – the kind who proudly wear your logo, rave about your products, and defend you like family – isn’t just about engagement; it’s a full-blown journey. The line between mere spectator and superfan goes beyond allegiance – […]

Contentsquare brings together the power of AI, autonomous agents, seamless data export, and advanced mobile analytics to equip teams with faster insights and next-best actions LONDON – CX CIRCLE – May 13, 9 AM GMT – Contentsquare, a global leader in digital analytics, today unveiled Sense, a suite of AI-powered capabilities that transform how teams discover insights, […]

Today I’m chatting with Don Smith – well known to many of you for his role as the Chief Consulting Officer of Brierley which is now a Capillary Services Company. Don shares his expertise around optimising some of the common KPI’s for loyalty professionals, the importance of the “mental mantle” of loyalty, as well as some of the big […]

TikTok has transformed brand marketing. A single video, whether it’s an influencer hyping a beauty product or a live shopping event that sells out in minutes, can catapult a brand into viral stardom overnight. But here’s the real challenge: What happens next? Going viral is thrilling, but it’s not a strategy for sustainable growth. Too […]

New capabilities bring sophisticated mobile navigation and notification through improved messaging capabilities to app users Newton, MA, May 12, 2025 –Paytronix, the leader in guest engagement for restaurants and convenience stores, today announced the launch of two new features to its branded mobile app: interstitial messages and deep linking push and pull messages. The new features will […]

Global News Roundup from The Wise Marketer From the Editor The Northeastern US is stringing together a series of warm and sunny days, lending confidence to the hope that the ambivalence of spring weather is behind us and summer is around the corner. We hope this Newswire brings some sunshine into your life. We receive […]