The Loyalty Newswire August 4, 2025

The Loyalty Newswire from The Wise Marketer From the Editor Happy Monday! Choice Privileges has been named the #1 Hotel Rewards Program by U.S. News & World Report. The report delivers valuable insights on how consumers are responding to changes in their favorite loyalty programs and it’s worth a close read. And, if you want […]

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The Bond Loyalty Report™ Released in Collaboration With Visa Explores Key Shifts in Loyalty and the Brands Who Win

Loyalty programs are more popular than ever, but not all brands deliver. The Bond Loyalty Report decodes what wins and why members are expecting more access TORONTO, ONTARIO, CANADA — July 31, 2025 /EINPresswire.com/ — Bond, a leading insights-driven customer loyalty and engagement company, has released The Bond Loyalty Report 2025 edition in partnership with […]

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Retailers Are All-in On AI – But Disconnected Data Threatens Progress

New Amperity report finds that while 45% of retailers use AI weekly, only 11% are prepared to scale it; CDPs are the clear differentiator Amperity, the leading AI-powered customer data cloud, today released its 2025 State of AI in Retail Report, a new survey highlighting how retail businesses are rapidly embracing AI, but often lack […]

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#690: Sandals Resorts: Redefining Loyalty Through Experience and Community with Peter Menges

This episode is available in video format on www.Loyalty.TV The Wiser Loyalty podcast series is produced in partnership between Let’s Talk Loyalty and The Wise Marketer™. Twice a month, we bring you an interview with a C-level executive who has transformed strategy into practical application to generate business results. In this episode, Bill Hanifin speaks with recognized industry […]

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2Performant and Vevol Media Join Forces to Accelerate Shopify-Based E-commerce Growth

Integrated solution combines Vevol Media’s Shopify development expertise with 2Performant’s affiliate marketing platform, offering merchants a unified launch-to-growth pathway Partnership addresses a critical gap in Europe’s e-commerce market, projected to hit US$1.02 trillion, where, according to CB Insights, 33% of startups fail due to marketing challenges. LONDON, ENGLAND — 31 July 2025 – Leading affiliate marketing platform, 2Performant (BVB:2P), has announced […]

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How Marketers Can Drive Loyalty, ROI and Spend with Smarter Incentives

Christine leads marketing for a mid-sized consumer brand. Her team is stretched thin, her budget is tighter than last year’s and expectations from the C-suite are higher than ever. She’s under pressure to acquire new customers, improve loyalty metrics, and deliver measurable return on every dollar spent—all while navigating discount fatigue, evolving consumer preferences and […]

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#691: Accelerating AI Adoption for Customer Loyalty – Insights with Salesforce and IBM

In this episode, Shannon Miller from IBM and Tom Bockholt from Salesforce discuss how they are enabling clients to accelerate the adoption of AI to transform and elevate customer loyalty strategies and the end to end customer experience. They explore how innovative companies are using AI to drive hyper-personalization, respond to evolving customer expectations, and embed loyalty across the customer journey. The conversation touches […]

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LaLiT Suri Hospitality Group Partners with Points for Good

Introducing new Loyalty Program for LaLiT Suri Hospitality Group Nurturing Bonds Beyond Transactions As I look back upon the journey of The LaLiT Suri Hospitality Group over the last 40 years, I often reflect on what truly defines our success. Beyond the luxurious accommodations, the exquisite dining experiences and the attentive service, it is the […]

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Onebeat and Zipline Launch Strategic Integration to Power Real-Time Execution and Smarter Retail Operations

Busy Beaver calls the new solution a “game-changer” for connecting AI-driven inventory decisions to fast, consistent action in stores. NEW YORK, NEW YORK — July 30, 2025 – Onebeat, the AI-driven inventory optimization platform, and Zipline, the leading retail execution and communication platform, today announced a strategic integration designed to help retailers close the gap between HQ strategy […]

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The Gamification of War

Human behavior theory explains motivational practices, even in war Game mechanics have proven effective to alter human behavior. And “gamification” has become central to creating effective value propositions in customer loyalty programs. But now, game mechanics are being applied to change behavior and motivate people in a grim way. The Ukrainian military, as part of […]

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