We always enjoy the research that comes to us from Mando-Connect and YouGov, which is why we promote it across our platforms, The Wise Marketer™ and Loyalty Academy™, whenever they have something fresh. We’re pleased to share that Mando-Connect and YouGov launched their latest iteration of the “Understanding Loyalty in Europe” series at the Loyalty […]
Manchester, 7 April 2025 – A new survey by digital products leader Apadmi has found that the majority (67%) of businesses expect investment in digital loyalty to increase or significantly increase over the next 12 months. The second annual Digital Customer Loyalty report, also revealed that 81% of respondents consider loyalty to have always been important or is now more […]
In this episode Bill speaks with CLMP™ and recognized industry figure, Steve McClelland, Vice President of Loyalty, WestJet. Steve is guiding the operation of WestJet Rewards, which recently announced significant upgrades to its frequency flyer program. His insights in this conversation will shed light on strategies and tactics to fuel growth in the travel sector, and to optimize frequent flyer program […]
We sat down with Mike McDowell who was the VP of Loyalty at Parkland Fuels and from our conversation learned about the retail fuel operators unique loyalty model that reframed how Canadians are rewarded for their fuel and convenience purchases. Mike also weighed into his thoughts on the benefits of AI and the connection points […]
Consumers are increasingly turning to generative AI-powered search in addition to—and in some cases, in lieu of—traditional search engines. In a recent survey from Vox Media, 52% of respondents said they use AI chatbots or alternative platforms—including social—to find information instead of Google. And Gartner has predicted that traditional search engine volume will drop by […]
Historically, predictive analytics and statistical models have provided insights into customer behavior and market trends that drive pricing. These solutions adeptly identify patterns and correlations between price changes and sales based on large volumes of historical data. While helpful for forecasting trends, automating pricing, and optimizing short-term decision-making, they lack the ability to differentiate cause-and-effect […]
TORONTO, April 8, 2025 /CNW/ – Bond Brand Loyalty, the leading customer engagement and brand experience agency, today announced that Morana Bakula has been appointed as President and Chief Executive Officer. Bob Macdonald will assume the role of Founder & Chairman of the Board, where he will continue to provide strategic guidance and advisory support to the executive team […]
This episode focuses on Poundland Perks … the new loyalty programme from Poundland. With Emma Collins, the Head of Digital Loyalty & Engagement for Poundland. Today we will be learning about Emma’s favourite loyalty programmes, how Poundland Perks is delivering for customers and the business and all about their plans for the future. Hosted by Charlie Hills.
Recognizing innovation and excellence in restaurant engagement and experience NEW HARTFORD, N.Y. (Apr. 2, 2025) – Today, ParTech, Inc. (PAR), a global restaurant technology company providing unified solutions for restaurants and retailers, announces the recipients of the sixth annual PAR Punchh® Customer Awards. This year’s awards highlight the remarkable achievements of brands that have set […]
Tecsa’s OneViu technology supports DFI’s customer-first ranging, merchandising, own label development, new product development, and promotions optimisation. DFI has successfully leveraged OneViu and its yuu rewards 1st party data to enhance customer-centric range reviews across multiple retail banners Wellcome, Mannings, and 7-Eleven in Hong Kong, along with Guardian in Singapore, are also benefiting from developing […]