“You have to make your organization legible to AI.” – Jennifer Smith, co-founder and CEO, Scribe When Jennifer Smith and Aaron Podolny set out to build Scribe, they didn’t start with a product idea. They started with a question: How is work actually getting done inside organizations? To find out, they interviewed around 1,200 executives. […]
New report shows loyalty is a two-way relationship that concentrates demand and accelerates sales when brands prioritize relevance over volume DUBAI / MUNICH — February 25, 2026 — dailypoint™ – The CDP for CRM & Loyalty – today announces a strategic partnership with Global Hotel Alliance (GHA), the world’s largest alliance of independent hotel brands. Through this […]
New report shows loyalty is a two-way relationship that concentrates demand and accelerates sales when brands prioritize relevance over volume WINSTON-SALEM, NORTH CAROLINA — February 25, 2026 — Inmar Intelligence, a leader in data-driven media and incentive technology, today announced that the company has joined the GS1 US Channel Partner Program to help CPG brands leverage GS1 Standards […]
For many brands, leadership is killing it. To paraphrase Mark Twain, the death of loyalty is somewhat of an exaggeration. There are more programs and points than ever and forecasts of continued growth. But loyalty is facing serious challenges, and AI is far from the solution. The Challenges Brand trust is eroding. Loyalty currencies and […]
Sales Force Automation Technology Value Matrix 2026 SAN FRANCISCO, CALIFORNIA — February 24, 2026 — SugarCRM , provider of the award-winning intelligence-driven sales automation platform, today announced that it has been named a Leader in the Nucleus Research Sales Force Automation (SFA) Technology Value Matrix 2026. The full report from Nucleus is available here . This is the […]
This episode is also available in video format on www.Loyalty.TV. Nokwanda Khumalo is a seasoned executive with experience across multiple industries, having led fuel retail and loyalty projects for over a decade. In this interview, she shares how loyalty can become a powerful growth enabler when an organisation commits to it at a leadership level. Reflecting on the […]
Great Clips’ recent promotion featuring Kirk Cousins and Jesse Palmer drove an 11.6% increase in sales. The salon’s new VP of marketing shares the highlights and strategy behind the campaign. National Football League quarterback Kirk Cousins likes a value haircut at Great Clips, and the hair salon’s marketing team is using the organic praise to its […]
How Hibbett harnessed customer data to optimize its marketing investments and build brand loyalty This could sound like an obvious statement, but did you know that Customer loyalty isn’t built by chance? It’s built by understanding customer behaviors, preferences, and needs at every stage of the customer journey. And that understanding is fueled through leveraging […]
Capillary Technologies has entered into a definitive agreement to acquire SessionM, the customer engagement and loyalty company, from Mastercard. Capillary Technologies offers AI-powered cloud-native products and solutions to large enterprise customers globally monetized through long term subscription contracts. According to the company’s publicly filed investor presentation, the acquisition is reflective of an inorganic growth strategy […]
New report shows loyalty is a two-way relationship that concentrates demand and accelerates sales when brands prioritize relevance over volume NEW YORK, NEW YORK — February 24, 2026 — (GLOBE NEWSWIRE) — Loyalty in the digital era is neither automatic nor unconditional. According to new research from Optimove Insights, consumers actively choose the brands they remain loyal to, and they expect […]