CMSPI Insights Advisory Council Launches 2nd Annual State of the Industry Report

Merchant-led report on the “perfect payment method” – turning tender into a strategic lever for profitability and growth. ATLANTA, GEORGIA– September 3, 2025 — Today, CMSPI released its second annual State of the Industry Report in collaboration with the client-led Insights Advisory Council (IAC). The Council – formed in 2023 – consists of global business thought leaders […]

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Why Great Strategy Needs to Lead Technology Selection

Experience and Tech-Agnostic Expertise Drives Better Results How Digital Transformation Shifted Corporate Priorities Mentions of Digital transformation began appearing in academic and IT circles in the late 1990s and early 2000s, and quickly evolved into a holistic corporate strategy during the COVID-19 pandemic. Sparked by demand from customers who were eager to purchase but couldn’t […]

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Alchemer Acquires Chatmeter to Unify Customer Feedback Intelligence

The acquisition creates the most comprehensive feedback intelligence platform, driving more informed decisions, deeper insights and stronger customer relationships LOUISVILLE, COLORADO– September 24, 2025 — Alchemer, a global leader in customer experience and feedback technology, today announced the acquisition of Chatmeter, the leading AI-powered customer intelligence platform for multi-location businesses. The acquisition expands Alchemer’s CX platform […]

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Tecsa and Morrisons Announce Strategic Analytics Technology & Loyalty Partnership

Morrisons utilize MoreViu, AI-powered insights platform, to drive customer-centric category management, supplier collaboration and targeted media  Supplier insights enhanced through addition of operational and market data   Tecsa’s expertise deployed to accelerate scaling, relevance and value of the More loyalty program   September 24, 2025 —  Tecsa and Morrisons announce a new technology-led strategic partnership. Tecsa will deploy […]

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J.P. Morgan’s Growth Equity Partner Sikora Still Sees IPO Upside

Despite a turbulent 2025, public markets are heating up again. Luke Sikora of J.P. Morgan Growth Equity Partners explains why the optimism may last, how startups are using M&A for AI advantage, and why investor discipline could outlive the rate-hike era. Policy-induced market jolts since the return of Donald Trump to the White House have […]

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Executive Interview with Pini Yakuel, CEO of Optimove

CRMC executive interview series continues from CRMC 2025 This is a live interview with Pini Yakuel, Founder and CEO of Optimove, hosted by Wise Marketer Managing Editor Bill Hanifin. The pair sat down during the most recent CRMC 2025 conference event, held in Chicago in June 2025. Optimove frames its technology offering as “positionless marketing,” […]

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Antavo Launches Optimizer: AI-Powered Loyalty Reporting for Instant Insights

LONDON, ENGLAND — September 23, 2025 — Antavo, the AI-powered loyalty platform, has launched the Optimizer, its newest product designed to transform loyalty programme data into goal-driven insights and strategy-ready reports. This launch marks the first time Antavo’s proprietary AI co-pilot, Timi AI, has been embedded directly into an Antavo product. The Optimizer tackles a long-standing […]

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Cordial Foundry moves agents from draft mode to delivery with SAM and Figma integration

New Foundry releases let AI select assets, apply brand rules, and ship campaigns end-to-end. SAN DIEGO, CALIFORNIA– September 16, 2025 —  Cordial, the leader in messaging for enterprise marketing teams, today expanded its Foundry innovation program with a wave of agent-first tools that let AI not just suggest, but ship. Learn more about how Cordial’s forging […]

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#706: Panel – Loyalty no es marketing; es EBITDA

This episode of Let’s Talk Loyalty & Loyalty TV is in Spanish and this episode was recorded live. Bienvenidos al panel de Customer Loyalty. Hoy queremos elevar la conversación: la lealtad no es puntos, cupones ni cashback; es una ciencia y un arte con metodología que genera conocimiento del cliente y rentabilidad. Debatiremos la tesis: la […]

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PAR® Technology Launches PAR Games™: The Loyalty Game-Changer  Brands Have Been Waiting For

Real-time, behavior-driven games that drive visits, spark engagement, and boost loyalty—without discounting away brand’s margins NEW HARTFORD, NEW YORK — September 17, 2025 — PAR Technology Corporation (NYSE: PAR), a leading foodservice technology provider, today announced the launch of PAR Games™, an interactive loyalty experience designed to engage guests through fun, personalized brand moments triggered by everyday behaviors. […]

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