Today marks an exciting new beginning for Fintech Nexus, the leading fintech media company, as it relaunches under new ownership by COMMAND, a strategic communications firm that works with high-growth tech companies and venture capital firms. Founded in 2013 by Peter Renton and Bo Brustkern as LendIt, the publication has been at the heart of […]
Three questions for former CFPB Deputy Director Raj Date Earlier this month, Department of Government Efficiency (DOGE) czar Elon Musk declared, with his usual subtlety, “CFPB RIP ?.” And indeed, the Consumer Financial Protection Bureau (CFPB) is teetering on the edge of irrelevance. Russ Vought, the acting CFPB Director and architect of Project 2025 for […]
Why Orum eyes debit cards as the rails for more market share The adage “If you build it they will come” applies inconsistently to the payments space. The mixed-results history of monetary projects — from the hodge podge of bank-issued currencies that preceded national tender to the alphabet soup of cryptocurrencies and stablecoins hoping for […]
Everything you need to know about the updated WestJet Rewards Program The WestJet Group is Canada’s leading low-cost airline and largest vacation provider, with a united purpose of providing affordable and accessible air and vacation travel to Canadians. WestJet took to the skies in 1996 with just over 200 employees and three aircraft operating service […]
WestJet announces most significant improvement to WestJet Rewards in 15-year history CALGARY, ALTA – February 27, 2025 – Today WestJet announced the most significant improvement to WestJet Rewards in the program’s 15-year history, making it easier than ever for members to earn, redeem and achieve status. The changes, coming April 30, 2025, will make the […]
The Wiser Loyalty podcast series is produced in partnership between Let’s Talk Loyalty and The Wise Marketer™. Throughout 2024, Wise Marketer Group’s (WMG) CEO, Bill Hanifin, and CMO, Aaron Dauphinee, shared their insights on topics inspired by courses from the Loyalty Academy’s™ Certified Loyalty Marketing Professional™ (CLMP™) curriculum. In 2025 we shift from this academic focus to seek […]
TORONTO – Vertical Impression’s elevator network has always been smart, using advanced analytics to understand what catches a viewer’s eye. Now, it’s even smarter. Following successful early access with Canada’s premier advertisers, the company is rolling out major upgrades to its engagement reporting. This isn’t just another update – it’s a complete upgrade that brings […]
Two-thirds of marketers use 16 or more martech solutions CHICAGO, Jan. 08, 2025 (GLOBE NEWSWIRE) — TransUnion (NYSE: TRU) announced today newly commissioned Forrester Consulting research that reveals the uphill battle many marketing teams face in managing fragmented martech systems and identity challenges. However, the research also highlights a clear path forward for organizations that […]
Consumers prioritise authentic reviews and user-generated content, with 44% considering these significant influences London, England — 30th January 2025: Streetbees, the end-to-end market research platform that delivers human-centric insights at scale using conversational research, today released their ‘Brand Love Index’ highlighting consumers’ most loved brands, and the factors driving brand affinity this year. As influencer marketing […]
Highlighting people, research and events that are making a difference in Loyalty Marketing Kelly Mahoney Appointed CMO Ulta Beauty Many of you know Kelly Mahoney from her presentations at CRMC. I’ve had the pleasure of presenting on the same agenda with Kelly in private client events and she is a powerhouse in person. Kelly has […]