How Six Retail Merchants Are Communicating Tariff-Driven Price Increases to Consumers

Editor’s Note: The implementation of tariffs on companies doing business with the U.S. has affected the retail merchants and consumers alike. This comprehensive piece from Chief Marketer Network pub Multichannel Marketer looks at how half a dozen major merchants—Fat Brain Toys, E.l.f., Topdrawer, Schmidt Brothers Cutlery, Swingline Staplers and The Honest Kitchen—are communicating their tariff […]

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Visa’s Director of Product Management on BNPL’s Future

“I truly believe that from now on, we’re going to start to see a lot of partnerships happen within financial institutions and fintechs. And with AI coming, I think the startups are better positioned to leverage AI.”  As Buy Now, Pay Later (BNPL) growth slows and the industry faces regulatory scrutiny, providers must evolve to […]

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The Loyalty Newswire July 21, 2025

The Loyalty Newswire from The Wise Marketer From the Editor Happy Monday! The world is navigating how to best leverage the benefits of Artificial Intelligence while managing its risks. Case studies are coming to life and our story here shows Hertz may be learning that its roll out of AI damage assessment scanners have the […]

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#688: The Ford Motor Company Celebrates 120 Years of Loyal Customers!

Today we are re-publishing this fantastic episode from our archive as our planned episode has been delayed for technical reasons. As Ford Motor Company celebrates 120 years of innovation, we’re bringing back one of our standout conversations — this time with Beth Leverton, Director of Rewards, Loyalty & CX at the Ford Motor Company. Originally recorded after the Comarch […]

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CMO Council Interview Series: Tom Kaneshige, CMO Council Chief Content Officer

Discussing the new report: The Pathway to GenAI Competitive Advantage Welcome to the CMO Council / Wise Marketer Interview Series, where we feature creative and impactful people from all corners of the marketing world – Founders, C-Suite executives, and influential voices in the community. Today’s Guest is Tom Kaneshige, Chief Content Officer with the CMO […]

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The Loyalty NewswireJuly 21, 2025

The Loyalty Newswire from The Wise Marketer From the Editor Happy Monday! The world is navigating how to best leverage the benefits of Artificial Intelligence while managing its risks. Case studies are coming to life and our story here shows Hertz may be learning that its roll out of AI damage assessment scanners have the […]

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Bob’s Discount Furniture CMO Dishes on Social-First Reality TV Series

When the macro environment is tough, that’s when marketers need to lean in and work even harder to find shoppers interested in their product, says Steve Nesle, Chief Marketing Officer at Bob’s Discount Furniture. So the retail chain is debuting an initiative that it’s never done before: creating its own reality TV show. For six […]

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Funded: Moment raises $36M Series B to automate fixed income for financial institutions

Hi there and welcome to Funded, where we spotlight early-stage bets on the future of tech. Today, we’re looking at Moment, a New York-based fintech building an AI-enabled platform to automate trading and portfolio management workflows for fixed income teams. The company just announced a $36 million Series B led by Index Ventures, with participation […]

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RaceWay Selects PAR® Technology to Power its New Rewards Program

The convenience and fuel retailer invests in purpose-built technology to further its seamless and personalized customer experience ATLANTA, GEORGIA — July 16, 2025 – RaceWay, a leading convenience retailer with over 240 locations that operates as a Franchisor for parent company RaceTrac, selected PAR® Technology Corporation (NYSE: PAR), as its technology partner for the launch of its new customer loyalty […]

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From Scroll to Sold: Why TikTok Is Beating Instagram at In-App Shopping

Social commerce is booming with global sales projected at $1.2 trillion in 2025, and TikTok is outpacing rivals thanks to its in-app shopping experience. TikTok is dominating the UK’s social shopping scene, with its in-app checkout and viral discovery model outpacing Instagram and redefining how micro-brands sell.  For example, Businessmagnet reports TikTok Shop has captured 26% of users […]

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